Core Insights - Snail, Inc. will participate in the Steam Autumn Sale from September 29 to October 6, 2025, aiming to showcase its game portfolio and enhance brand visibility [1] - The company views seasonal promotions as a crucial part of its broader distribution strategy, having seen significant increases in player engagement and sales during previous sales events [3] Group 1: Promotional Strategy - Seasonal promotions are intended to lower entry barriers for new players and increase engagement with classic series and upcoming titles [3] - During the June Steam Sale, Snail's game "ARK: Survival Evolved" saw a sales increase of over 3.8 times, with daily sales rising by 3,022% compared to earlier months in 2025 [3] - The company aims to boost the activity of classic games while increasing exposure for independent and emerging titles through participation in the Steam Autumn Sale [3] Group 2: Featured Discounts - "ARK: Survival Ascended" is offered at a 50% discount, providing an ultimate dinosaur survival adventure experience [6] - "Bellwright," currently in early access, is available at a 20% discount, with hopes that seasonal exposure will aid its growth before the 1.0 version release [6] - "West Hunt" is discounted by 50%, leveraging multiplayer and streaming community exposure to build its audience [6] - "Survivor Mercs," an early access rogue-lite shooter, is available at a 38% discount, with expectations for increased community growth during the sale [6] - "Robots at Midnight" is offered at a 30% discount, featuring immersive exploration and fast-paced combat [6] - "Zombie Rollerz: The Last Ship" is discounted by 19%, combining tower defense strategy with chaotic gameplay [6]