开心果绿

Search documents
2025全员被绿
虎嗅APP· 2025-07-13 12:41
Core Viewpoint - The article discusses the rising trend of the color green, particularly "pistachio green," in fashion and home decor, suggesting that it is becoming a defining color for 2025, influenced by social media and consumer preferences [3][9][23]. Group 1: Fashion Trends - The color pistachio green has gained significant popularity, with a notable increase in searches for outfits featuring this color, rising by 361% [9]. - The Rolex Oyster Perpetual 41 with a pistachio green dial sold for $20,900, nearly three times its original price, indicating strong market demand for this color [7]. - Major fashion brands like Miu Miu and Prada are incorporating pistachio green into their collections, highlighting its status as a key color for the upcoming seasons [22]. Group 2: Home Decor - Interest in green home decor has surged, with searches for green aesthetic inspirations increasing by 3000% over the past year [11]. - Sales of green sofas at John Lewis have risen by 32%, reflecting a growing consumer preference for this color in home furnishings [11]. - Approximately 30% of consumers aged 18 to 34 expressed a desire to upgrade their bathrooms to include green elements, showcasing a generational shift in color preferences [13]. Group 3: Market Dynamics - The demand for pistachios has skyrocketed, with exports from Iran to the UAE increasing by 40% from September 2024 to March 2025 [19]. - The price of pistachio pieces in the U.S. has risen by 17%, reaching $10.5 per pound, driven by the growing popularity of pistachio-flavored products [19]. - The trend towards green is not just a fashion statement but is also linked to consumer psychology, as bright colors are increasingly seen as a source of happiness in a post-pandemic world [23].