中新网杭州1月6日电 题：文化观察：杭州钱王祠为何涌进年轻人？ 作者 曹丹 往年元旦过后，浙江杭州西湖边的钱王祠内，蜡梅是镜头里的主角，吸引本地老市民前来寻香赏景。今 年蜡梅花期未至，祠内却已人声鼎沸——主角换成了成群结队的年轻人。 一场因电视剧《太平年》而生的主题特展，让这座以传统花展、红墙蜡梅闻名的景点，焕然一新。百张 剧照、精美服饰、声音互动装置陈列其间，犹如一条时光纽带，连接起千年前的吴越往事与当下年轻的 好奇目光。 杭州钱王祠内挤满了年轻人。曹丹 摄 1月1日， 吴越国是五代十国时期，在中国东南沿海地区的一个地方政权，由钱镠建立，历经三代五王，以杭州等 地为中心，其疆域大致涵盖今浙江省、上海市及江苏省东南部、福建省东北部地区。吴越国在历史上以 保境安民、兴修水利、崇尚佛教而著称，其文化遗产早已融入杭州的山水格局之中。西湖边的雷峰塔、 保俶塔、六和塔，均始建于彼时；而公元978年钱俶"纳土归宋"之举，更为这片土地保留了安宁与繁 荣。 始建于北宋玉皇山南的钱王祠，后迁至西湖畔，是后人缅怀这段历史的重要场所。 在杭州，吴越国文化已经渗透到城市的肌理。随着文化创新不断深化，新型文化业态正持续演变，为城 市注 ...

中新网杭州1月1日电 题：文化遗产焕新颜 中外青年寻迹杭州迎新年 作者 曹丹 "我们在网上找到了这个古老又美丽的地方，特意来看看。"奥地利青年音乐家乔治·艾米什(Georg Ramisch)说。 1月1日，浙江杭州六和塔下钟声悠扬，传统与现代交融的新年活动吸引了许多游客。 "影视剧是让大众接触历史的好方式。"浙江大学学生兰艺萱手持打卡卷轴，穿梭于7个展位之间。她虽 攻读建筑专业，却对吴越文化如数家珍，"生活在杭州这座城市，吴越文化早已融入杭州的精神肌理"。 "我们希望通过'影文旅融合'的创新尝试，吸引更多年轻人走近景区、了解历史。"杭州西湖景区水域管 理处文物遗产科副科长钱嘉诚介绍。 乔治和他所在乐团的成员们，当晚将在杭州大剧院献上2026新年音乐会。趁着白天的闲暇时光，他们提 前做好了游览攻略，参观完六和塔后，还计划前往龙井村、胡雪岩故居等地。 六和塔始建于公元970年，是第一批全国重点文物保护单位。登上六和塔眺望远方的钱塘江、参与现场 的鸣钟祈福活动、领取书法家题写的"福"字……乔治和成员们由衷感叹："今年的新年很不一样。" 1月1日， 外国青年在六和塔塔顶远眺钱塘江。曹丹 摄 "主动制定攻略、开展深度体 ...

Group 1 - The Ministry of Commerce, the Central Propaganda Department, the Ministry of Culture and Tourism, and the State Administration of Radio and Television jointly announced the "2025-2026 National Key Cultural Export Enterprises and Projects," with Hangzhou having 12 enterprises and 6 projects selected, ranking first in the province [1] - The selected enterprises from Hangzhou are primarily distributed across various fields such as gaming, animation, publishing, and film, showcasing the diversity of cultural export products, particularly the "new three samples" of online literature, web dramas, and online games [1] - Key enterprises include Zhejiang Publishing United Group Co., Ltd., Zhejiang University Press Co., Ltd., Zhejiang Fubo Media Technology Co., Ltd., and Zhejiang Ruohong Cultural Co., Ltd., covering areas such as literary creation, adaptation, IP incubation, copyright trading, and derivative development, forming an industrial transformation chain centered on online literature [1] Group 2 - NetEase (Hangzhou) Network Co., Ltd.'s self-developed game "Marvel Showdown" topped the Steam bestseller list on its launch day and received the "2024 Steam Annual Most Popular Game" Platinum Award; Zhejiang Wuduan Technology's self-developed shooting game "Life and Death Sniper" has gained popularity among overseas players due to its integration of national style, virtual idols, and technological culture [2] - The incorporation of regional characteristics has enhanced the recognition of Hangzhou's cultural exports; the animated series "The Story of Su Dongpo and Hangzhou," produced by Zhongnan Cartoon, integrates the city's landscape into Su Dongpo's life, exemplifying the blend of culture and regional features [2] - Huace Film and Television's warm pastoral healing drama "Where the Wind Is" has gained popularity both domestically and internationally, boosting tourism in Dali, Yunnan, and attracting tourists from countries like Vietnam and Singapore, becoming a typical representative of the integration of film and tourism [2] - The Hangzhou Municipal Bureau of Commerce highlighted that the empowerment of digital technology and rich cultural resources are significant advantages for cultural trade in Hangzhou, with plans to strengthen the construction of national cultural export bases and promote the deep integration of culture and technology [2]