Workflow
文化和旅游深度融合
icon
Search documents
甘肃促进文化和旅游深度融合 前10月接待游客量同比增长8.1%
Ren Min Ri Bao· 2025-11-15 22:42
Core Insights - Gansu Province is actively promoting cultural and tourism integration, aiming to develop the cultural tourism industry as a pillar sector, as emphasized by President Xi Jinping during his visit in September 2024 [1][8] - The province has seen significant growth in tourism, with 457 million visitors and a tourism expenditure of 359.6 billion yuan in the first ten months of the year, representing year-on-year increases of 8.1% and 13.3% respectively [1] Group 1: Cultural and Tourism Development - Gansu has launched various initiatives such as "Follow the Art to Tour Gansu," hosting over 20 large-scale events and 60 performances this year [1] - The province is focusing on the protection and utilization of cultural heritage, with over 90 projects underway, including the creation of a national heritage route in the Hexi Corridor [2] - Gansu has cultivated 409 cultural and creative enterprises, with sales of cultural products reaching 393 million yuan, a year-on-year increase of 29% [2] Group 2: Technological and Innovative Approaches - The province is enhancing visitor experiences through technology, such as the immersive performance "Le Dong Dunhuang," which utilizes holographic projection [4] - Innovative experiences are being developed, such as the "pass" for traversing the Jiayuguan Pass, allowing visitors to engage with historical themes [5] - Gansu is leveraging technology to boost tourism, with projects like the "Ten Thousand Star Concert" and space-related experiences at the Jiuquan Satellite Launch Center [6] Group 3: Rural Tourism and Economic Impact - Rural areas are becoming popular tourist destinations, with 80% of the labor force in Jiayuguan Village engaged in tourism-related industries, leading to an increase in per capita income [7] - Gansu has concentrated 70% of its tourism resources in rural areas, promoting unique village tourism experiences [7] - The provincial government aims to create a distinctive rural tourism model that enhances cultural experiences and expands consumer spending [8]
甘肃促进文化和旅游深度融合
Ren Min Ri Bao· 2025-11-15 21:51
Core Insights - Gansu Province is actively promoting cultural and tourism integration, aiming to develop the cultural tourism industry as a pillar industry, as emphasized by President Xi Jinping during his visit in September 2024 [1][8] - The province has seen significant growth in tourism, with 457 million visitors and a tourism expenditure of 359.6 billion yuan in the first ten months of the year, representing year-on-year increases of 8.1% and 13.3% respectively [1] - Gansu is focusing on creative development in the cultural tourism sector, with a notable increase in cultural product sales, reaching 393 million yuan, up 29% year-on-year [2] Tourism Growth - Gansu Province hosted over 20 large-scale events and 60 performances this year, contributing to the increase in tourist numbers [1] - The number of visitors to the Jiayuguan cultural heritage site exceeded 3.79 million last year, marking a 34.74% increase [2] Cultural and Creative Development - Gansu has cultivated 409 cultural and creative enterprises, reflecting a shift towards creative development in the cultural tourism industry [2] - The province is implementing a three-year doubling plan for cultural tourism enterprises, with 634 key projects completed and an investment of 21.33 billion yuan in the first ten months, a 17.39% increase [6] Rural Tourism - Rural areas in Gansu are becoming popular tourist destinations, with 70% of tourism resources concentrated in these regions [7] - The average income in rural areas has increased by approximately 9,800 yuan compared to 2019, reaching 30,827 yuan [7] Policy and Future Directions - Gansu aims to create a distinctive rural tourism model that offers rich cultural experiences and diverse leisure products, contributing to common prosperity and rural revitalization [8]
新需求叠加新供给,增品种还要创品牌 “四川织造”织出产业新面貌
Si Chuan Ri Bao· 2025-11-14 03:07
Core Viewpoint - The textile and apparel industry in Sichuan is a significant pillar of the province's light industry, showcasing a comprehensive supply chain and innovative product development during the recent supply-demand matching event held in Chengdu [1][3]. Industry Overview - Sichuan's textile and apparel industry ranks second in the western region and ninth nationally, with silk and satin production leading the country. The workwear market holds a one-third share of the national market, and the shoe manufacturing sector is one of the four major shoe production bases in China, primarily focusing on women's shoes and exports [1]. Product Innovation - Companies like Sichuan Liya E-commerce Co., Ltd. are expanding their product lines to include consumer-oriented items such as portable travel bags, leveraging materials like non-woven fabric. This shift allows them to better understand customer needs and drive production upgrades [3][4]. - Yixing Technology Co., Ltd. is also innovating with new products like functional shawls and knee pads, which incorporate odor removal, moisture-wicking, and antibacterial properties, reflecting a commitment to continuous improvement in the textile sector [5]. Brand Development - The integration of intangible cultural heritage elements into products, such as the "Chitu" leisure chair featuring Yi embroidery, has proven successful, with significant sales figures reported shortly after its launch. This approach enhances product value and addresses industry challenges [6]. - The establishment of the "Chuan Gong Shu Yi" public brand aims to empower high-quality development within the textile and apparel industry, showcasing the potential of cultural elements in product design [6]. Collaborative Efforts - The China Western High-end Custom Center is facilitating collaboration among over 40 registered companies and more than 100 signed designers, providing a platform for material information and design solutions [7]. - The provincial government emphasizes the importance of strengthening collaboration across the supply chain, enhancing design innovation, and leveraging local cultural assets to create high-quality textile and apparel products that meet modern consumer demands [7].
机构:“90后”“00后”领跑“风物旅行”大军,占比达52.8%
Bei Jing Shang Bao· 2025-10-31 12:33
Core Insights - The report titled "China's Cultural Report" highlights a shift in young travelers' preferences from simply visiting landmarks to seeking deep cultural experiences [1][2] - The report indicates that the "post-90s" generation constitutes 36.6% of the cultural travel demographic, while the "post-00s" generation shows significant potential with a 16.2% share [1] - The focus on local cultural elements such as festivals, intangible cultural heritage, local cuisine, and folk arts is becoming increasingly important for young travelers [1][2] Group 1: Demographics and Trends - The "post-90s" generation is the primary force in cultural travel, driven by their sensitivity to online trends and a desire for unique experiences [1] - The "post-00s" generation is particularly interested in historical culture and participation in folk or intangible cultural heritage activities [1] - The gap between first-tier cities and lower-tier cities in terms of cultural travel participation is narrowing, indicating a broader national interest in local cultural exploration [1] Group 2: Market Opportunities - The demand for content related to "intangible cultural heritage" and "folk customs" is on the rise, with a 145.7% increase in related content published in the first half of 2025 compared to the entirety of 2024 [2] - Keywords such as local flavors, folk customs, and traditional crafts are becoming high-frequency search terms for young travelers, presenting new opportunities for local tourism markets [2] - The integration of culture and tourism is seen as vital for revitalizing the tourism market and promoting cultural dissemination [2] Group 3: Industry Perspectives - The director of the China Tourism Research Institute emphasizes that modern travelers are moving beyond scenic views to appreciate cultural and lifestyle beauty [2] - The CEO of Mafengwo states that the combination of "cultural elements and travel" is not just a trend but a necessary upgrade in the era of cultural tourism integration [2] - Future tourism efforts will focus on leveraging big data and AI technology to uncover local cultural elements and enhance the travel experience [2]
“墨润香格里拉”北京美术展暨世界的“香格里拉”文旅推介活动在京举办
Zhong Guo Xin Wen Wang· 2025-10-31 06:44
Core Points - The "Mo Run Xianggelila" Beijing Art Exhibition and World "Xianggelila" Cultural Tourism Promotion event opened on October 31, showcasing the cultural and natural beauty of Diqing Prefecture [1][2] - The event features over a hundred traditional Chinese paintings and photography works that highlight the scenic spots of Diqing, emphasizing the ecological beauty and cultural heritage of the region [1][2] - The exhibition aims to deepen the integration of culture and tourism in Diqing, promoting unique travel routes and showcasing the charm of the region throughout the seasons [1][2] Summary by Sections - **Event Overview** - The event is organized by the Diqing Prefecture Committee of the Communist Party of China and aims to promote the cultural and tourism aspects of Diqing [1] - It includes contributions from local artists and features a variety of artworks that reflect the natural and cultural richness of the area [1][2] - **Artistic Contributions** - Thirteen artists were invited to create over a hundred works during their field trips in Xianggelila, capturing the essence of the region [1][2] - The artists expressed their desire to use art to enhance the cultural image of Xianggelila and promote its integration with tourism [2] - **Cultural Activities** - The event includes performances by the Diqing Ethnic Song and Dance Troupe, showcasing the vibrant life of the multi-ethnic culture in the region [1][2] - A special exhibition area for local products highlights Diqing's intangible cultural heritage and seasonal specialties, making local craftsmanship accessible [1][2]
新闻1+1|世界“最佳旅游乡村”,中国为何备受青睐?
Yang Shi Wang· 2025-10-17 22:47
Core Points - The United Nations World Tourism Organization announced the "Best Tourism Villages" awards, with four villages from China recognized, bringing the total to 19, the highest in the world [1] - The evaluation criteria emphasize sustainability, the balance between local community rights and tourism development, and the importance of environmental protection and cultural heritage [3][5] - The awarded villages exemplify harmony with nature, cultural integration, and significant improvements in local residents' income, showcasing the transformation of ecological resources into economic benefits [6][8] Evaluation Criteria - Sustainability is a key focus, highlighting the need for harmony between people and nature, as well as the integration of local economic and social development with tourism [3] - The evaluation process particularly emphasizes environmental protection and cultural preservation [3] - The benefits to local residents from tourism development are a critical consideration in the evaluation [5] Characteristics of Awarded Villages - The awarded villages represent a model of ecological civilization, demonstrating that tourism can develop without harming the environment [6] - They also reflect a deep integration of culture and tourism, with initiatives like cultural education bases being highlighted [6] - Significant income increases for local residents were reported, with some villagers seeing their income triple, indicating successful economic transformation through tourism [6] Pitfalls to Avoid - Over-commercialization is a major risk, where the influx of tourists can disrupt local lifestyles and turn villages into commercial zones [9] - A focus on short-term tourist demands can lead to a loss of identity and purpose for the villages, emphasizing the need for long-term planning [9] - The introduction of external capital should not overshadow the needs of local farmers, ensuring that tourism development benefits the community sustainably [11] Lessons for Other Villages - The focus should be on the quality of life and not just the scenic views; the essence of tourism lies in the quality of life experienced by residents [12] - Not all villages are suitable for tourism; local characteristics and market demands should guide development decisions [12][14] - A balanced approach is recommended, where villages should pursue agriculture or tourism based on their unique circumstances rather than a one-size-fits-all strategy [14]
“文化+”激发沂蒙老区红色旅游新活力
Xin Hua Wang· 2025-10-08 11:55
Core Insights - The article highlights the increasing popularity of red tourism in Shandong Province, particularly in the Yinan County, where various cultural activities and performances are attracting a significant number of visitors during the National Day and Mid-Autumn Festival holiday period [1][3][5]. Group 1: Visitor Engagement and Activities - During the holiday, the Shandong Red Sister's Hometown Tourism Area saw a daily increase in visitor numbers, exceeding 20,000 on October 4 [3]. - Visitors participated in immersive experiences such as the "Rewalking the Support Route," which simulated wartime conditions, enhancing their understanding of historical events [1]. - The Yimeng Mountain Montong Shengjing Resort, part of the "Activating Mont Mountain" initiative, received a total of 225,000 visitors from October 1 to 4, with long queues for various experiential projects [5]. Group 2: Cultural and Tourism Development - The city of Linyi is focusing on integrating culture and tourism, with plans to achieve a target of 100 million visitors and a 100 billion yuan industry by 2025 [7]. - The Linyi cultural and tourism bureau reported over 10% year-on-year growth in visitor numbers and tourism revenue this year, continuing the positive trend from the previous year [7]. - The Linyi Langya Ancient City hosted over 200 cultural performances and interactive activities, providing visitors with a comprehensive experience of Langya culture [7].
产业投融资回暖提速 四大趋势驱动文化产业成支柱
Zhong Guo Jing Ji Wang· 2025-09-25 04:53
Core Insights - The report highlights the continuous growth of China's cultural industry revenue, driven by favorable policies, technological innovation, and the deep integration of culture, tourism, and commerce [1][2] - The cultural investment and financing market in China is recovering rapidly, with active bond financing and a rebound in private equity and M&A markets [1][2] Group 1: Industry Trends - The cultural industry is expected to exhibit four trends: collaboration between supply and demand, linkage between institutional reforms and market construction, empowerment of urban renewal through cultural tourism, and deepening of cultural export strategies [2] - The report emphasizes the need for a supportive policy framework to enhance investment and facilitate exit strategies during the 14th Five-Year Plan period [2] Group 2: Challenges in Investment and Financing - Current A-share listed cultural enterprises do not effectively reflect the positive development of new business models such as cultural technology and cultural tourism integration, impacting market valuation efficiency [2] - There are issues with the nurturing mechanisms for cultural technology enterprises, including insufficient policy and financial support [2] - The market requires clearer institutional guidance for diverse exit mechanisms, as seen with the incomplete S fund details and the lack of progress on the first REITs [2]
清华大学胡钰:文旅的源头活水是文化
Ren Min Wang· 2025-09-17 21:13
Core Insights - The 2025 Silk Road Cultural Tourism Development Forum emphasized the importance of cultural heritage as a vital resource for the sustainable development of the cultural tourism industry [1][2][5] Group 1: Cultural and Tourism Integration - The integration of culture and tourism is essential for high-quality development, requiring a deep exploration of cultural connotations [1][2] - "Looking at culture" has become a prominent feature of contemporary cultural tourism activities, with over 7,000 registered museums in China receiving nearly 1.5 billion visitors annually [2] Group 2: Cultural Heritage Resources - Cultural heritage, both tangible and intangible, is crucial for driving high-quality development in the cultural tourism sector [5] - China boasts 60 World Heritage sites, including 41 cultural heritage sites and 4 dual cultural and natural heritage sites, which serve as a significant foundation for cultural tourism development [2][5] Group 3: Methodology for Development - The process of transforming cultural heritage into tourism offerings should follow a methodology of research, protection, dissemination, and development, focusing on deepening cultural roots and enhancing creativity [5]
七部门印发金融支持四川文化和旅游深度融合发展的指导意见 拓展价值链 加速文旅资源变“现”
Si Chuan Ri Bao· 2025-09-12 00:41
Core Insights - The article discusses the issuance of the "Guiding Opinions" aimed at promoting the deep integration of culture and tourism in Sichuan, emphasizing the shift from resource dependence to content-driven and technology-enabled development [1][2][4] Industry Impact - The "Guiding Opinions" signal a strategic direction for the integration of culture and tourism, focusing on enhancing the overall benefits through industry chain collaboration and financial support for key projects [2][3] - Financial support will extend beyond mere capital supply to encompass comprehensive backing for key projects, industry chain upgrades, and innovative consumption scenarios [2][3] Key Projects - The policy highlights the importance of iconic cultural and tourism resources, such as Sanxingdui, Jiuzhaigou, and Emei Mountain, which require significant funding and have a notable driving effect on Sichuan's tourism brand [3][4] - Financial instruments like special loans, bonds, and capital market financing will be utilized to ensure the continuous development and quality enhancement of these landmark projects [3] Industry Chain Development - The policy aims to transition the tourism industry from a resource-dependent model to one that is content-driven and technology-enabled, incorporating both traditional and emerging sectors [4] - Support will be provided for traditional sectors like red tourism and wellness vacations, as well as new sectors such as film and animation, gaming, and digital creativity [4] Consumer Engagement - The initiative focuses on stimulating tourism consumption through innovative payment tools and insurance products, including the promotion of themed debit and credit cards linked with consumption vouchers [4] - Emphasis is placed on enhancing the tourist experience through the promotion of digital currency in tourism payments, thereby increasing Sichuan's international appeal [4] Implementation Pathways - The "Guiding Opinions" outline a systematic approach for policy implementation, including the establishment of a collaborative mechanism among various departments [5][6] - Financial institutions are encouraged to increase support for sectors like accommodation, dining, and entertainment, while also addressing the financing challenges faced by tourism enterprises [6] - The anticipated short-term effects include alleviating financing difficulties for tourism businesses and gradually boosting consumer demand, while long-term goals focus on creating a unique financial ecosystem for Sichuan's cultural and tourism sectors [6]