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200万+人次打卡 合川“点燃”新春消费热潮
Xin Lang Cai Jing· 2026-02-08 17:26
Core Insights - The article highlights the launch of a dual-free policy for tickets and parking at Diaoyu City, coinciding with the "Come to Hechuan for the New Year" series of events, which has significantly boosted tourism and consumption in the region [1] Group 1: Policy and Initiatives - Hechuan's tourism department introduced a "ticket + parking" dual-free policy to stimulate local tourism [1] - The "Come to Hechuan for the New Year" series includes a combination of "benefit policies + all-region activities + warm services" to convert online interest into offline consumption [1] Group 2: Visitor Statistics - As of February 4, Hechuan received over 2.0661 million visitors, with accommodation and dining expenditures totaling 38.15 million yuan [1] - Since January 16, Diaoyu City has welcomed 102,100 visitors, marking a 336.32% increase, with 85.76% of visitors coming from outside the region [1] Group 3: Event Structure - The "Come to Hechuan for the New Year" activities are structured around four main themes: visiting famous cities, tasting local cuisine, purchasing New Year goods, and reminiscing about traditional customs, featuring 10 sub-activities to meet diverse tourist needs [1] Group 4: Service and Infrastructure - Hechuan has established a comprehensive support system involving "transportation + emergency + supervision" to ensure quality service during peak visitor times, maintaining high standards despite the free entry policy [1]