Group 1 - The article discusses the emergence of new technologies and business models in ice and snow sports, making them more accessible to the public [1] - Beijing Ningji New Material Technology Co., Ltd. has developed a gel ice material that is environmentally friendly and has been tested by athletes, showing similar sensory experiences to real ice [1] - The new gel ice material reduces construction costs by approximately 10%, shortens ice-making time from over 20 days to 3 days, and cuts energy consumption by half compared to traditional ice rinks [1] Group 2 - Huati Events is focused on introducing professional events based on local demand and integrating resources to attract sponsorships, thereby lowering operational costs [1] - The company has already engaged in popular outdoor sports such as marathons, cycling, triathlons, paddleboarding, and kite surfing [1] - Future plans include enhancing the value of event IPs to increase awareness and participation in outdoor sports [1]