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绿源获授宝马微出行技术 加快产品矩阵升级与全球化进程
Zheng Quan Ri Bao Wang· 2025-11-26 10:13
Core Insights - BMW Group and Green Source Group signed a micro-mobility technology licensing agreement to enhance urban short-distance travel solutions and expand global market presence [1][2] - The collaboration aims to address urban challenges such as emissions reduction, traffic congestion, and public space constraints through innovative technology and cross-industry cooperation [1] - Green Source will leverage BMW's advanced technology and design expertise to develop a new generation of products with a strong international brand identity [1][2] Group 1 - The partnership is a significant step for Green Source to enter high-standard markets like Europe, focusing on compliance with local regulations and safety standards [2] - Green Source will collaborate with German engineering firm Faissner Petermeier Fahrzeugtechnik AG to ensure products meet "German engineering standards" across various dimensions [2] - The new generation of products will embody "German standard" genes, enhancing Green Source's market access and competitive differentiation in the global electric two-wheeler sector [2] Group 2 - Green Source's "all-scenario light mobility" strategy aligns with the technology licensing agreement, aiming to meet diverse user travel needs [3] - The collaboration signifies a move towards a "technology ecosystem" and "globalization" strategy, integrating BMW's design and engineering support [3] - By combining smart manufacturing capabilities with top-tier engineering and design concepts, Green Source aims to develop micro-mobility products tailored to local market demands [3]