Workflow
指尖银行
icon
Search documents
服务“卷”出新高度,有村镇银行开启365“全年无休”模式
Di Yi Cai Jing· 2025-06-13 09:29
Core Viewpoint - Shenzhen Futian Yinzuo Village Bank has announced a year-round, 365-day service starting June 16, 2025, which is a rare model in the banking industry, reflecting efforts to enhance customer experience and attract clients in a competitive market [1][2][4]. Group 1: Service Model - The bank will operate from Monday to Friday, 8:30 AM to 5:30 PM, and on weekends and public holidays from 9:00 AM to 4:00 PM [2][4]. - The year-round service model is uncommon in the banking sector, where typically, retail and corporate services have different operating hours, often with weekends off for corporate services [4][5]. Group 2: Employee Work Structure - Employees will have varied schedules, with some working administrative hours and others covering weekends [4]. - Despite the extended hours, bank employees often face additional work after closing, including meetings and report preparations, leading to longer actual working hours [5]. Group 3: Financial Performance - The controlling shareholder of Shenzhen Futian Yinzuo Village Bank is Taizhou Bank, which reported a slight increase in revenue to 12.714 billion yuan and a slight decrease in net profit to 4.78 billion yuan [6]. - Taizhou Bank's financial structure heavily relies on personal deposits, which constituted 77% of total deposits, indicating challenges in customer retention and loyalty [6]. Group 4: Industry Evolution - The banking industry is transitioning from traditional brick-and-mortar models to digital services, with a focus on mobile banking, as highlighted by Brett King's concept of banking as a service rather than a physical location [6][7]. - The shift in banking channels emphasizes the importance of online services, moving from physical branches to digital platforms [7].