文化+战略

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宁波:以文化强市建设书写现代文明新篇章
Xin Hua She· 2025-08-19 10:29
Core Perspective - Ningbo is leveraging its cultural heritage to build a modern civilization, aiming to establish itself as a high-level cultural city through various cultural initiatives and projects [1][2]. Group 1: Cultural Initiatives - Ningbo is implementing the "Eight Cultural Projects" to enhance cultural confidence and innovation, marking a new chapter in its development as a modern city [1]. - The city has established over 400 lecture groups and 8,000 youth speakers, conducting more than 15,000 targeted and interactive lectures annually, reaching over 1 million people [2]. - The "Cultural Research Project" aims to decode the city's cultural genes, with the "Simao Library" project publishing 342 historical documents since 2021, preserving the city's memory [3]. Group 2: Public Cultural Services - Ningbo is focusing on a people-centered approach, creating a standardized public cultural service system to ensure equitable access to cultural resources [4]. - The city has launched the "Ten Hundred Thousand" project to transform idle spaces into cultural venues, achieving 100% coverage of public cultural facilities at city, county, and township levels [4]. - The establishment of new cultural spaces, such as the Song Dynasty-themed cultural space, enhances community engagement and cultural participation [4]. Group 3: Cultural Supply and Events - High-quality cultural offerings have enriched the spiritual lives of residents, with numerous awards for local productions and a series of cultural events planned for 2025 [5][6]. - The "Ningbo Spring Festival Gala" has gained significant viewership, with over 230 million viewers in 2024, showcasing the city's cultural vibrancy [6]. Group 4: Cultural and Economic Integration - Ningbo is integrating culture with technology and manufacturing, fostering new business models and enhancing economic growth through cultural consumption [9][10]. - The city is a leading hub for stationery manufacturing, with an annual output value exceeding 80 billion yuan, accounting for 35% of national exports [10]. - The film and television industry in Ningbo is expanding, with over 1,800 productions filmed in the region, positioning it as a significant player in the national film industry [11]. Group 5: Cultural Tourism - The city is innovating in cultural tourism, with initiatives like "Behind-the-Scenes Tours" and educational travel routes that attract significant visitor numbers [12]. - The integration of cultural IP with experiential tourism is creating new consumption models, driving economic growth in the tourism sector [12]. Group 6: International Cultural Exchange - Ningbo is enhancing its global cultural presence through initiatives like the "Light and Shadow Ningbo" exhibition in Cambodia, promoting cultural exchange [13][14]. - The city is actively participating in international events, such as the Osaka World Expo, to showcase its cultural heritage and strengthen international ties [13][14]. - Local enterprises are expanding their reach globally, with significant exports and collaborations that enhance Ningbo's cultural footprint [15]. Group 7: Community Engagement and Education - The city promotes reading and cultural education through initiatives like "I Accompany My Child to Read Classics," fostering a reading culture among youth [7]. - Community programs led by cultural masters are enriching local cultural life, with over 3,200 events conducted to engage residents [7]. Group 8: Cultural Identity and Heritage - Ningbo's historical and cultural identity is being preserved through archaeological projects and the establishment of cultural landmarks, enhancing public awareness of its heritage [3]. - The city is recognized as a key player in the "Maritime Silk Road," facilitating cultural exchanges and showcasing its rich history [13][16].
“政策包”给力 文化产业借力发力 广州以“文化+”战略打破边界 培育演艺新场景新消费、强化动漫影视优势
Guang Zhou Ri Bao· 2025-05-28 19:01
Core Viewpoint - The 21st China (Shenzhen) International Cultural Industries Fair has seen the release of a significant "policy package" aimed at boosting the cultural industry in Guangzhou, particularly in six sectors: film, performing arts, animation, online games, e-sports, and online audio-visual content. This package is expected to provide a clear blueprint for the future of Guangzhou's cultural industry [1]. Film Industry - The "policy package" includes initiatives to create a film industry belt around the Pearl River Delta, establish a creative topic database, and deepen cooperation in film production with Hong Kong and Macau. It aims to support the entire film industry chain from creation to distribution, injecting new vitality into Guangzhou's film sector [2]. - Guangzhou plans to enhance its film industry chain by consolidating resources for film creation, production, marketing, and distribution, with major projects like the Guangdong-Hong Kong-Macau Greater Bay Area Film Port and the 1978 Film Town [2]. - Upcoming films from Guangzhou include "Mr. Pingshi," set to release on August 15, and "Heroes of Sanyuanli," which presents a historical narrative of the region [2]. Performing Arts - The "policy package" outlines strategies for nurturing operating entities, expanding the "performing arts+" industry chain, and promoting resource sharing in the Greater Bay Area, positioning Guangzhou as an "International Performing Arts Capital" [4]. - In 2024, Guangzhou is set to approve 4,974 commercial performances, including 159 large-scale events with over 5,000 attendees, reflecting a robust performing arts market [4]. - The city will introduce measures to foster new performing arts spaces and enhance stage art creation, aiming to elevate the quality and diversity of performances [4]. Animation Industry - The animation sector's support policies in the "policy package" focus on building a dual-core highland between Guangzhou and Shenzhen, promoting original IP incubation and the digitalization of traditional culture [6]. - Guangzhou's animation industry boasts an annual output value exceeding 300 billion, accounting for about one-fifth of the national total, with over 200 animated films produced each year [6]. - Notable IPs like "Pleasant Goat and Big Big Wolf" and "Super Wings" are set for continued development, with a 20th-anniversary film expected to release this year [6][7]. International Collaboration - Guangzhou's local animation company, Yongsheng Animation, has been recognized as a key cultural export enterprise, with its IP "Pleasant Goat" included in the national cultural export project list [7]. - The company aims to leverage the "policy package" to enhance content creation and expand its international market presence through innovative IP development [7].