图：太仓阿尔卑斯国际度假区二期项目概念效果图 金融添力，文旅生金。文旅"出圈"，背后离不开金融的托举。恒丰银行始终秉持"金融为民"初心使命，把满足人民对美好生活的向往作为出发点和落脚点， 紧扣文旅产业融合创新发展趋势，立足区域文旅资源禀赋，将培育文旅新业态作为服务实体经济、促进消费升级的重要着力点，助力打造文旅消费新热点。 深耕冰雪热土 助力打造长三角旅游新地标 "这里太好玩了！有滑雪区、娱雪区，还有我超爱的企鹅。"上海游客齐女士在太仓阿尔卑斯雪世界的赞叹，正是冰雪经济"南展西扩东进"的生动缩影。随 着"尔滨"现象持续发酵，冰天雪地正成为各地争相开发的"金山银山"。 瞄准太仓高新区阿尔卑斯雪世界二期项目入选2025年江苏省文旅重点项目的契机，恒丰银行苏州分行为运营主体太仓某文化商旅有限公司量身定制融资方 案，精准投放1000万元贷款，支持其新增专业赛道、扩大雪场规模，增强滑雪培训与赛事承接能力。 服务不止于融资。恒丰银行苏州分行还同步对接冰川酒店、极地动物乐园等配套项目，延伸提供供应链金融、跨境结算等综合服务，打造滑雪运动、休闲娱 乐、主题酒店一体化产业链，助力将"冷资源"转化为拉动区域增长的"热经济"。 聚 ...

Core Insights - The event focused on the theme "Integration and Innovation Leading the Future," aiming to explore new trends in the cultural tourism industry and promote high-quality development in Jiangsu's tourism sector [1] Group 1: Event Overview - The event was guided by the China Tourism Association and hosted by the Jiangsu Provincial Tourism Association, gathering over 500 guests from various sectors of the cultural tourism industry [1] - Participants included leaders from cultural tourism agencies, tourism associations, industry experts, and business representatives, all discussing the dual mission of connecting cultural heritage with economic momentum and integrating rural revitalization with urban enhancement [1] Group 2: Key Presentations - Notable presentations included a talk by Wei Xiaoan, Chief Expert of the World Tourism Cities Federation, on "Tourism 2025: Consumption Generalization and Supply Changes" [1] - Shen Bo, Chairman of the Dinosaur Park Cultural Tourism Group, discussed the integration development path under the title "Thirty-Six Strategies: 'Jurassic' as the Best" [1] - Ge Lei, Secretary-General of the China Tourism Association, pointed out new directions for industry upgrades with his presentation titled "Innovative Paths for Jiangsu Tourism in the Vacation Era" [1] Group 3: Innovation Cases - The event featured the release of the "Top Ten Innovative Cases in Jiangsu's Tourism Industry for 2025," showcasing breakthroughs in product innovation, service models, and industry integration [1] - These cases aim to provide new development ideas for the quality enhancement of the province's tourism industry [1]