文旅服务提质升级
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昆山推动文旅服务提质升级
Su Zhou Ri Bao· 2025-11-13 22:47
Core Insights - The Kunshan Cultural, Sports and Tourism Bureau has been actively implementing the "Experience Once" initiative to enhance service quality in the local tourism market [1][2] - A closed-loop mechanism for identifying and rectifying service issues has been established, focusing on visitor experiences in ticketing, guided tours, and facility support [1] - The bureau has introduced innovative tourism products and organized various themed activities to stimulate market vitality [1] Group 1 - The bureau organized staff to experience 12 activities during the National Day and Mid-Autumn Festival, identifying 22 best practices for service optimization [1] - The introduction of five major themed routes and ten unique markets, along with the "Beijing Up" series of themed activities, has effectively engaged visitors [1] - The Mid-Autumn Festival lantern festival attracted 468,000 visitors, and Ba Town's "Crab Atlas" theme received a 51% increase in visitors year-on-year [1] Group 2 - Innovations such as "drone announcements" for crowd management and self-service water guns have been implemented to enhance visitor experience [2] - Over 7,000 public parking spaces were made available for free during holidays, alleviating parking difficulties [2] - The bureau plans to focus on micro-updates of infrastructure, smart service upgrades, and refined management to continuously improve visitor experiences [2]