Core Insights - The State Council's policy briefing introduced a plan to enhance the adaptability of supply and demand in consumer goods, promoting consumption through collaboration among six departments, including the Ministry of Industry and Information Technology and the Ministry of Culture and Tourism [1] Group 1: Consumer Trends - There is a strong demand and vibrant consumption for domestic trends, cultural creative products, and intangible cultural heritage items, leading to the emergence of popular products that resonate well with consumers [1] - The plan aims to enhance cultural identity and spiritual satisfaction while meeting consumer needs [1] Group 2: Product Development - The initiative will focus on creating high-quality intellectual properties (IPs) and improving cultural creative products, guiding the development of "city gifts" and promoting high-quality domestic products [2] - The plan includes the introduction of quality intangible cultural heritage products and services, integrating excellent creativity and traditional Chinese culture into fashion design [2] Group 3: Consumption Experience - The strategy encourages the enrichment of urban walking, rural tourism, and camping experiences, promoting immersive experiences and digital art in cultural tourism [2] - Various promotional activities will be organized, including "traveling with performances" and "traveling with events," to meet diverse consumer needs [2] Group 4: Policy Implementation - The plan will support regional cultural and tourism consumption activities and explore integrated measures to benefit consumers [2] - Nighttime consumption and tax refund policies for outbound tourists will be enhanced to attract more international visitors [2]