Workflow
文旅消费闭环
icon
Search documents
图集|文化赋能点亮元旦消费,深圳节日大道人气财气双升
Sou Hu Cai Jing· 2026-01-03 10:02
Group 1 - The core event "Four Seas Family Carnival" opened on New Year's Day, creating a cultural tourism consumption loop through parades, markets, discounts, and lotteries, injecting vitality into the city's holiday economy [1][3] - The event aligns with the central government's economic policies aimed at expanding service consumption and promoting cultural tourism, emphasizing the integration of culture and travel [3][11] - The carnival features six major commercial districts, encouraging consumer participation through themed activities and significant prizes, enhancing the shopping experience for citizens and tourists [4][9] Group 2 - Various cultural activities, including art exhibitions and interactive experiences, were showcased in commercial districts, effectively converting public interest into consumer spending [6][11] - The carnival utilized large installations creatively, with attractions like a float and giant inflatable displays, providing a one-stop experience for visitors [7] - Data indicates a significant increase in hotel occupancy rates and sales during the event, with hotel occupancy reaching over 98% and total foot traffic in commercial areas hitting 281,000, reflecting a year-on-year growth [9]
西青区文旅消费再添新名片
Sou Hu Cai Jing· 2025-11-17 05:36
天津北方网讯:西青区文旅消费再添新名片。11月16日,天泰毛条厂改造项目暨央视动漫主题空间启动签约仪式在西青区精武 镇举行。该项目由天津纺织集团有限公司携手天津智加集团有限公司、天津保障性住房投资基金管理有限责任公司联合推动, 通过金融赋能资产盘活、创新国企民企合作模式,打造京津冀地区文旅消费的新标杆。 除央视板块外,项目还携手中央戏剧学院打造戏剧创作展演中心,并布局多元商业与精品酒店,推动工业遗存活化与区域功能 提升。 此次项目成功落地,不仅为国有资产盘活提供了有效路径,助力区域产业升级,更将直接带动西青区文旅消费能级提升。"我们 将利用厂房空间打造动漫主题光影秀、戏剧工坊等文化体验项目,同时引入餐饮娱乐、酒店住宿等配套业态,形成'白天看展、 晚上看戏、全天消费'的文旅消费闭环。"西青区政府相关负责人介绍,该项目将成为西青区"精武文化"品牌的重要载体,助力构 建"国际消费地标-市级特色商圈-区级消费中心-社区便民服务"的四级商圈体系,为区域文旅市场注入强劲动力。(津云新闻记 者 马立杰) 据悉,该项目以"一轴两带四中心"为核心布局,总建筑面积3.9万平方米,占地约227.6亩。其中休闲板块的核心——央视互动 ...