Core Insights - The quarterly performance is in line with expectations, with a projected 15% year-on-year growth in core OTA business revenue for Q3, driven by an increase in accommodation night volume and stable ADR [1] - The full-year growth for core OTA business is expected to be 16%, with an operational profit margin improvement of approximately 2 percentage points, primarily due to the company's strategic shift towards enhancing user ARPU and profitability in new businesses such as outbound travel and hotel management [1] - The travel sector is experiencing a contraction in the Southeast Asia region, with a projected 10% year-on-year decline in buyout business revenue, although it remains profitable [1] Financial Performance - For Q2 2025, total revenue increased by 10% year-on-year to 4.7 billion RMB, aligning with market expectations [1] - Core OTA revenue grew by 14%, with accommodation revenue up by 15% due to diversified booking scenarios leading to high single-digit growth in night volume, and ADR showing low single-digit positive growth [1] - Transportation revenue increased by 8%, benefiting from improved monetization rates [1] - The adjusted operational profit margin for core OTA was 27%, up 2.4 percentage points year-on-year, driven by ARPU enhancement, scale effects, improved marketing ROI, and better profitability in new businesses [1] - Overall adjusted net profit rose by 18% year-on-year, exceeding market expectations by 3%, with a corresponding net profit margin of 17%, reflecting a year-on-year improvement of approximately 1 percentage point [1] User Metrics - User base continues to grow steadily, with the number of annual paying users reaching a record high of 252 million, a 10% year-on-year increase [1] - The average monthly paying user count increased by 9% to 46.4 million [1] - The company's own app remains a key channel for acquiring new users, with daily active users (DAU) reaching a historical peak before the May Day holiday, contributing approximately 8% to core OTA revenue [1]