亲爱的榆林乡亲们： 当古城墙头的灯笼次第点亮，当驼峰巷里飘起米酒的香气，2026年的春天正踏着秧歌的鼓点，向我们热 爱的这片土地走来。农历正月初四至正月十五，榆林将迎来一场跨越山河的相逢——全国三十八支秧歌 队伍将齐聚古城，四海宾客将走进我们的街巷，共赴一场名为"陕北榆林过大年"的温暖盛宴。 这是我们深爱的家园。每一条长街都藏着我们的记忆，每一座院落都飘荡着我们的乡音。而今，这座城 市将以最鲜活的姿态，迎接远道而来的亲人。让他们记住的，不应只是朔风的凛冽，更应是榆林人胸膛 里那团扑不灭的暖意。 在此，我们以家人的名义，向每一位生活于此的您，发出最诚挚的邀约——让我们共同成为这座城市最 动人的风景： 若您手握方向盘，请给外地车牌多一份从容的礼让，您的每一次停顿，都是榆林气度的无声名片。若您 经营着一家小店、一爿客栈，请用明码标价和真诚服务，守护"信义榆林"的金字招牌，让"不欺客、不 涨价"成为今春最硬的"流量密码"。 当您在街角遇见迷茫张望的面孔，请送上一个指引的微笑，您指尖的方向，或许就点亮了他对这座城市 全部的好感。当秧歌的锣鼓震天响起，不妨把前排的视野多让给风尘仆仆的客人，我们习以为常的热 闹，是他们千里 ...

Core Viewpoint - The launch of the "Winter Travel in Ningxia. Enjoy the Sunshine" series of activities aims to promote winter tourism consumption in Ningxia, transforming the region's ice and snow resources into a vibrant economic opportunity [1] Group 1: Event Overview - The event took place on December 14 at the Yaha International Ski Resort in Jinyuan County, Guyuan City, marking the full-scale commencement of winter tourism promotional activities in Ningxia [1] - The Ningxia Cultural and Tourism Department introduced five themed tourism routes: "Winter Carnival. Ice and Snow Fantasy," "Winter Travel in the Northern Frontier. Research and Practice," "Winter Nourishment. Culinary Health," "New Year Vibes in Ningxia. Folk Culture," and "Exciting Winter. Trendy Experiences" [1] Group 2: Consumer Incentives - Three major consumer incentives were announced, including the distribution of 200,000 cultural tourism consumption vouchers, which consist of "0 yuan tickets," "50 yuan discounts," and "100 yuan stay-and-play benefits" [1] - The "Ticket Root Linkage" initiative allows tourists to enjoy exclusive discounts at over 500 partner merchants by presenting their flight or train tickets from the past ten days [1] - The initiative also emphasizes the integration of sports and tourism, promoting a new consumption trend of "traveling with major national sports events" [1] Group 3: Local Tourism Promotion - Five cities in Ningxia, including Yinchuan, Shizuishan, Wuzhong, Guyuan, and Zhongwei, showcased their unique winter tourism projects during the event [1] - The event featured a national style skiing show and professional skiing performances, highlighting the excitement and beauty of winter sports [1] - A marketplace with over 30 specialty stalls was set up, offering local delicacies, intangible cultural heritage crafts, and Helan Mountain red wine, with free tasting activities for dishes like copper pot feast, iron pot lamb, and hot mulled wine, showcasing the warmth of Ningxia's winter [1]

Group 1 - Haikou will issue 10 million yuan in tourism consumption vouchers, with individual "flight + hotel" packages offering discounts up to 1,800 yuan [2] - The tourism vouchers include discounts for inbound and outbound flight tickets, as well as hotel stay discounts, available through various travel platforms starting from September 22 [2] - During the National Day holiday, Haikou will also launch 3.5 million yuan in dining-specific consumption vouchers, featuring a food festival with free tastings and interactive cooking experiences [2] Group 2 - From September 28 to October 8, 2025, Haikou will host the "2025 Haikou Art Week" featuring 61 events and nearly 150 performances, including concerts and theatrical shows [3] - International performances will include the Oxford Male Voice Choir and the Italian Symphony Orchestra, alongside various cultural events and competitions [3] - Major sporting events such as the China International Ocean Kayak Open and the "Haikou Cup" basketball league will also take place during this period [3]

Core Viewpoint - Hainan province is launching a series of summer tourism promotion activities from June to September, featuring over a hundred events aimed at enhancing consumer engagement in the tourism sector [2][3] Group 1: Tourism Activities - The summer tourism promotion will include diverse activities such as mountain climbing, sea excursions, and cultural experiences, with events scheduled across 12 cities including Sanya, Haikou, and Qionghai [2] - Key events during the Dragon Boat Festival include the Sanya Dragon Boat Open Race and the 2025 China (Hainan) Tropical Rainforest Walking Competition, which will attract tourists and boost local tourism [2][3] Group 2: Event Highlights - Major tourism festivals will feature the 2025 Hainan International Tourism Island Carnival, the Hainan Tourism Development Conference, and the 35th Miss Asia Global Finals [3] - Cultural performances will include concerts by artists like Eason Chan and the 11th Boya Piano Art Festival, while sports events will feature the Wakeboard World Cup and the National Beach Wrestling Championship [3] Group 3: Market Impact - The series of summer activities aims to provide tourists with more diverse and personalized options, while also offering discounts to lower travel costs, thereby stimulating the tourism market [3]