Core Viewpoint - The rise of "lazy tourism" reflects a shift in the travel preferences of young people, who prioritize comfort and enjoyable experiences over traditional adventure and physical challenges [1][24]. Group 1: Characteristics of "Lazy Tourism" - "Lazy tourism" includes activities like shallow water drifting and slow bungee jumping, appealing to those who want fun without the physical strain [1][24]. - Young travelers are redefining the meaning of travel, seeking low-effort enjoyment rather than enduring hardship [1][12]. - The concept of "lazy tourism" has gained popularity through social media, with users sharing their unique experiences, leading to increased visibility for these attractions [1][8]. Group 2: Market Response and Innovations - Tourist destinations are adapting by introducing new "lazy" experiences, such as electric mountain lifts and themed drifting activities, to attract visitors [13][15]. - Data shows significant increases in visitor numbers for attractions that offer "lazy tourism" options, with some locations reporting up to 180% growth in foot traffic [23]. - The trend indicates a broader shift in the tourism market towards personalized and comfortable experiences, aligning with the evolving demands of consumers [24].