"妈妈你看，我赚到'银票'啦！"山西祁县乔家大院文化园区里，河南来的小游客许一诺一进园就扮成 了"小卖货郎"，在互动游戏中赚到了"第一桶金"。乔家大院的春节，在趣味十足的互动中拉开了序幕。 漫步乔家大院，处处皆是热闹的年俗盛景。牌楼广场上，"锣鼓贺新春""镖局比武大会"接连上演，锣鼓 敲得震天响，武者们身手矫健、翻转腾挪，引来阵阵喝彩。游客中心门前，舞龙舞狮穿梭往来，大人孩 子追着队伍拍照。戏台院里座无虚席，晋剧唱腔慷慨激昂，祁太秧歌地道亲切，老戏迷跟着哼唱，小游 客托腮聆听，曲声绕过雕花飞檐，韵味悠长。 非遗，是乔家大院新春盛宴的重头戏。变脸、喷火、坛技、草帽戏等精彩绝活儿让人拍手叫绝，剪纸、 砖雕拓印、葫芦烙画的体验台前人头攒动。游客们一边看表演，一边动手剪窗花、拓银票、画葫芦…… "春节期间，园区以'乔家春囍中国年·非遗迎春乐翻天'为主题，推出了近百场沉浸式文旅活动，将民俗 展演、非遗体验、晋商文化深度融合，让游客过一个既有烟火气又有文化味的春节。"乔家大院文化园 区讲解员王玉琪介绍。 来源：光明日报 作者：本报记者 张 楠 杨 珏《光明日报》（2026年02月19日 01版） 【锦绣中国年】 ...

Core Insights - Shanxi Securities has achieved significant recognition for its dual breakthroughs in business strength and cultural soft power, culminating in multiple awards at the "2025 Capital Market High-Quality Development Forum" [1] Group 1: Awards and Recognition - Shanxi Securities and its subsidiary Shanxi Asset Management received three prestigious awards, including "Most Influential Securities Firm Internet Investor Education Base" and "Best ESG Innovation Research Case" [1] - Shanxi Asset Management was recognized as "Innovative Breakthrough Securities Asset Management" for its robust operational performance [1] Group 2: Asset Management Performance - As of June 30, 2025, Shanxi Asset Management managed a total of 601.99 billion yuan, with various asset management plans contributing to this figure [2] - The company has adopted a strategy of "fixed income as the foundation" to navigate the low-interest-rate environment, focusing on balancing returns and risks [2][3] Group 3: Product Lines and Strategy - Shanxi Asset Management has established five clear product lines: fixed income, absolute return, active equity, multi-strategy, and investment banking asset management [3] - The firm leverages the advantages of its parent company, Shanxi Securities, to achieve differentiated growth in the asset management sector [3] Group 4: ESG Initiatives - Shanxi Securities has been recognized for its innovative research in the ESG field, focusing on integrating green finance with industry research [4] - The company has published a series of impactful reports on carbon neutrality and has collaborated with Fudan University to study ESG ratings and corporate greenwashing [5] Group 5: Investor Education - Shanxi Securities has established two complementary investor education bases, enhancing its online and offline educational services [6][7] - The investor education initiative emphasizes the integration of regional cultural elements, particularly "Jin Merchant Culture," into its educational content [7]