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进口量连年“缩水”,进口车不香了?乘联分会崔东树:中国一季度进口车销量大跌39%【附新能源汽车行业市场分析】
Qian Zhan Wang· 2025-04-27 06:24
Core Viewpoint - The Chinese imported car market is experiencing a significant decline, with import volumes dropping from 1.24 million units in 2017 to 800,000 units in 2023, and projected to fall to 700,000 units in 2024, marking a 12% year-on-year decrease [2] Group 1: Market Trends - The imported car market has seen a sharp decline, with a 39% year-on-year drop in the first quarter of 2025, importing only 95,000 vehicles [2] - Domestic vehicles are rapidly gaining market share due to advancements in technology, quality, and design, while international brands are localizing production to reduce costs and better meet market demands [2] - The luxury car segment is currently the main support for the imported car market [3] Group 2: New Energy Vehicles (NEVs) - The average import price of NEVs in China has risen from $41,478.8 per unit in 2018 to $60,620.9 per unit in 2022, indicating a strong demand for high-end models [3] - China has maintained its position as the world's largest market for NEVs, with a market share of 24.4% in 2022, contributing to a global market share of 13.3% [6] - The Chinese government has set a target for NEVs to account for approximately 20% of total new car sales by 2025, with expected sales surpassing 13 million units [8] Group 3: Strategic Insights - The development of NEVs is a key national strategy for China, addressing issues like oil security and air pollution while enhancing industrial competitiveness [10] - The automotive industry is shifting towards a dual-driven model of domestic and international markets, with smart technology playing a crucial role in industry upgrades [10] - The establishment of specialized research institutions aims to provide comprehensive planning and consulting services for the NEV industry, focusing on data-driven insights and strategic development [10]