智能网联系统
Search documents
韩国街头惊现小米SU7,韩媒称买家是现代汽车
Feng Huang Wang· 2025-07-21 10:47
Group 1 - The core point of the article highlights that Hyundai Motor Group has purchased multiple Xiaomi SU7 vehicles for technical analysis and research, indicating a strategic response to emerging competition from Chinese brands like BYD [1][2] - The procurement of Xiaomi SU7 is part of Hyundai's broader strategy to enhance its competitive positioning against new entrants in the automotive market, reflecting the company's recognition of the challenges posed by these competitors [1] - Hyundai's total investment for the year has increased to 24.3 trillion KRW, with 11.5 trillion KRW allocated for research and development, which is nearly half of the total investment, aimed at advanced technology development and in-depth analysis of core competitors like Xiaomi SU7 [1] Group 2 - Hyundai's tangible assets, including research vehicles, have grown from approximately 38.9 trillion KRW in 2023 to 44.7 trillion KRW in the first quarter of 2024, with the acquisition of Xiaomi SU7 contributing to this increase [2] - One of the key research focuses on the Xiaomi SU7 is its unique smart cockpit experience, which may provide insights for Hyundai's next-generation user experience (UX) and connected systems development [2]