服务无障碍化
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建行临沂西城支行:暖心服务聋哑客户 无声传递金融温度
Qi Lu Wan Bao· 2025-09-29 00:36
Core Points - The article highlights a heartwarming service experience at the CCB Linyi Xicheng Branch, where staff provided exceptional assistance to a hearing-impaired customer in renewing a social security card and using mobile banking services, embodying the "finance for the people" service philosophy [1][2] - The bank's staff adapted their communication methods to ensure effective interaction with the customer, utilizing written text, visual aids, and gestures to bridge communication gaps [1][2] - The service experience reflects the bank's commitment to inclusivity and accessibility in financial services, aiming to ensure that all customers, regardless of physical conditions, can enjoy quality financial services [2] Service Process - The staff recognized the communication barrier and quickly adjusted their approach, abandoning traditional verbal communication for written and visual methods [1] - During the information verification phase, staff meticulously wrote down key information and confirmed understanding through gestures, ensuring the customer comprehended each step of the process [1] - After completing the card renewal, staff proactively assisted the customer in downloading and logging into the mobile banking app, providing hands-on guidance for common functions like balance inquiries and fund transfers [1] Commitment to Inclusivity - The service experience is portrayed as a microcosm of the bank's daily operations, emphasizing its role as a social service provider and its responsibility to promote barrier-free services [2] - The bank plans to continue enhancing its service measures to ensure that every customer can access quality financial services conveniently and feel the warmth of financial support [2]