2024 年 9 月，独立后的 HMD 发布了其首款模块化设计智能手机——HMD Fusion。不同于传统的模块化手机，HMD Fusion 的「模块化」体现在其后盖上 ——这款手机可以根据用户喜好，轻松更换不同设计、功能的后盖：轻薄、无线充电、户外防护等款式可以自由选择。只不过因手机的性能实在太差， HMD Fusion 的销量并不出色。 不过就是这么一台手机，居然也要出续作了。 图片来源：HMD Meme 根据 HMD Meme 曝光的信息，Fusion 2 将延续前代的模块化设计理念，支持用户自由更换相机模组、电池、后盖和部分接口模块。根据 HMD 的说法，品 牌希望通过这种设计，让用户不必因为一个坏电池或老化的镜头就整机更换，从而延长设备寿命、减少电子垃圾。 但问题是，在智能手机产业链高度封闭、成本压力巨大的 2025 年，HMD 的这次尝试真能让模块化手机「重获新生」吗？ 模块化手机的前世今生 虽然说模块化手机在近几年已经不怎么提了，但对智能手机发展有一定了解的朋友，应该都对「模块化手机」这一存在了超过 20 年的概念有印象。从现在 智能手机时代开始算，模块化手机这一概念最早出现在 2013 年。 ...

Core Viewpoint - The company aims to return to its roots by focusing on product quality and user experience, while also exploring new business lines like Flyme Auto and Flyme AIOS [4][14]. Product Strategy - The Meizu 22 was initially planned for release during the 618 shopping festival but was delayed due to internal adjustments and challenges in meeting design and performance expectations [4][8]. - The starting price for Meizu 22 is set at 2999 yuan, with the company currently selling hardware at a loss after accounting for channel and marketing costs [4][9]. - The company plans to iterate its flagship digital series annually, with the next generation expected in the second half of next year [5][13]. - The Note series will focus on durability and cost-effectiveness, while a new modular phone is also in development for potential release by the end of this year or early next year [5][11]. Market Positioning - The smartphone market is viewed as essential for maintaining user connections, and the company believes it must remain active in this space despite current challenges [4][9]. - The company is not pursuing foldable phones due to high costs and a limited user base, with development costs for such devices being approximately 2.5 times that of traditional flagship models [5][13]. Flyme Auto and Other Ventures - Flyme Auto has already integrated with 28 vehicle models and has surpassed 1.5 million users, with a goal of reaching 5 million in the next three years [6][19]. - The company is exploring the integration of smart glasses with automotive systems, aiming to enhance user experience in vehicles [21][24]. - The Flyme Auto business model currently focuses on providing services to Geely and other partners, with plans to expand internationally [19][20]. Future Outlook - The company is committed to a sustainable growth strategy, prioritizing product quality and user experience over rapid expansion [10][14]. - The integration of mobile and automotive technologies is seen as a key area for future development, with potential for significant commercial opportunities as user bases grow [16][19].

想必大家都有过这样异想天开的想法： 就是某某品牌手机的硬件配置+某某品牌手机的操作系统+某某品牌手机的价格... 这样的话，一台专属于我们自己心目中 " 最完美 " 的手机，就诞生了！ 你们敢说没有？先不说你们了~ 果子我自己，在高中那会，对手机略知一二的时候，就有过 YY 骁龙 801 + 苹果 iOS + 华为 P9 徕卡双摄 + 魅族 MX4 外观的想法。 当时果子还向班上几个玩着比较好的同学炫耀来着，要是有厂商搞出这样的手机，直接卖爆好吧！ 只可惜当时没有手机厂商能懂果子这样 " 超前 " 的想法。 现在回过头来想想，幸好大家都没懂，要是懂的话，理亏现在主流手机大厂得再少上几家......哈哈哈难蚌~ 不过嘛！在当时，也就是 2016 年的时候，确实也有厂商已经着手开发这样的手机了... 并且相比起果子想的 " 瞎几把乱拼凑 " ，他们给这样的机型起了个非常 fasion 且 future 的名字 —— 模块化手机。 比如在当时最被寄予厚望的谷歌，就打造出了 Project Ara ！ 这款手机最大的特点，就是能像 " 乐高 " 一样进行任意拼接： Project Ara 的主体，是一块 " 金属板 ...