傍晚时分，海口湾畔，云洞图书馆的弧形轮廓与漫天红霞相映成趣，市民游客举起手机，定格动人一 刻。前不久，海南海口发布晚霞预报产品，让"追晚霞"可预测、可规划。 晚霞是自然的馈赠，也是可挖掘的宝藏。发展"晚霞经济"，有助于将自然景观转化为可体验、可传播的 消费场景。换言之，就是向诗意要效益——将晚霞带来的文化价值、情感体验转化为经济效益、社会效 益。 向诗意要效益，绝非只靠"老天赏饭"。海口晚霞之所以能迅速"出圈"，关键就在于准确把握人们的消费 心理，为大家提供了情绪价值。社交平台上，"海口晚霞"与"放松""疗愈"等关键词高度关联，反映了不 少人对"慢下来"松弛感的向往。海口推出晚霞预报，突出"追晚霞"情绪价值，击中了人们的内心，踩准 了文旅发展的节拍。以科技赋能文旅，发展"气象+旅游"，推动城市魅力同步升级。 延展诗意、释放效益，需要精心培育。近年来，当地围绕打造"晚霞IP"，衍生出新业态、新场景。比 如，"落日音乐会"以晚霞为背景，提供沉浸式艺术体验；"落日市集"汇聚精品文创，让游客带走"霞光 记忆"；"霞光旅拍"走红，成为文旅行业的新增长点。"晚霞经济"的潜力不仅在于观赏本身，更在于其 衍生的消费链条。从单 ...

海口推出"晚霞预报" 公众可登录"海口天气"了解近3天的赏霞指南 海南日报海口8月2日讯(海南日报全媒体记者 习霁鸿)8月2日18时，2025年(第二十六届)海南国际旅游岛 欢乐节开幕当天，海口市气象局、海口市旅文局联合发布海口晚霞预报产品，公众在"海口天气"微信公众号 可查看近3天的晚霞预报。 "晚霞的形成主要源于瑞利散射效应及大气中的微粒、水汽和云层对阳光的散射与折射作用。"发布会现 场，海口市气象局党组成员李宏江介绍，因为海口午后雷阵雨较多，能提升散射强度，加上地处低纬度、全 年日照时间长和空气质量优，所以海口出现晚霞的概率相对较高，观赏度也较高。 海口市旅文局党组成员、副局长张艳表示，晚霞预报不仅是科技突破，也是科学赋能文旅的体现，更 是"气象+旅游"相融合的经济引擎，让市民游客生活品质与城市魅力同步升级，将极大丰富海口的旅游资源、 提升旅游质量。 8月2日晚，海口湾上空出现绝美晚霞。海南日报全媒体记者 李天平 摄 ...

Group 1 - The core viewpoint of the news is the establishment of a strategic cooperation agreement among New Beijing News, China Meteorological Service Association, and China Tourism Scenic Area Association to form a "Meteorological Tourism Industry Joint Research Group" aimed at promoting the integration of "meteorology + tourism" [1][3] - The three parties will leverage meteorological resources, scenic area practices, and media communication advantages to inject new momentum into the cultural tourism economy [1][3] - The collaboration will focus on optimizing the "China Meteorological Tourism Comprehensive Index" system, conducting industry research, and transforming research outcomes to support the high-quality development of the billion-level meteorological tourism market [3][4] Group 2 - The China Meteorological Service Association, with nearly 800 member units, is recognized for its authority in meteorological data modeling and resource assessment [3] - The China Tourism Scenic Area Association, which includes over a thousand scenic area members, plays a crucial role in upgrading tourism services [3] - New Beijing News will provide data visualization, media think tank, and brand building support for the cooperation [3] Group 3 - In 2024, a joint research project was established to release the "China Meteorological Tourism Development Report (2024)", which introduced the "China Meteorological Tourism Comprehensive Index" for quantifying various meteorological resources [3][4] - The report indicates that meteorological tourism has become a core engine for activating the billion-level strategic emerging market and outlines policy recommendations and implementation paths for the development of the "meteorology + tourism" industry [3][4] - The joint research group aims to enhance the scientific and representative nature of the "China Meteorological Tourism Comprehensive Index" and promote standardized development of the industry [4]