汽车供应链数字化转型
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久车GO以“链接与赋能”重塑汽车供应链 长久股份出席2025年度汽车经销商发展论坛
Bei Jing Ri Bao Ke Hu Duan· 2025-11-14 10:51
Core Insights - The automotive industry in China is facing significant structural challenges, including high inventory levels and thin profit margins, prompting the need for innovative solutions [4] - Jiuche GO's ecological strategy focuses on "linking demand, optimizing the ecosystem, and empowering with digital intelligence" to reconstruct the relationships within the automotive distribution sector [4][5] Group 1: Market Dynamics - The lower-tier markets are identified as key drivers for growth in China's automotive consumption, with sales in fifth-tier cities increasing by 14.6% year-on-year, nearly three times the growth rate of first-tier cities [5] - The market share of fuel vehicles in third-tier cities and below is less than 50%, indicating substantial unmet demand [5] Group 2: Jiuche GO's Strategic Initiatives - Jiuche GO has established a large third-party fulfillment network, with over 5,800 local regulatory personnel covering more than 17,000 4S stores, effectively filling the market gap at the distribution end [5] - The platform has served nearly 100 dealers across 14 provinces and 31 cities, processing over 40,000 units of D-class inventory with a regulatory asset value exceeding 5 billion [6] Group 3: Ecosystem Optimization - The "direct connection between manufacturers and secondary networks" strategy has transformed the traditional multi-level distribution model, significantly reducing logistics, inventory, and capital costs [5][6] - Jiuche GO aims to create a collaborative ecosystem where information, funds, and vehicles form an efficient closed loop, integrating manufacturers, platforms, and dealers into a cohesive unit [10] Group 4: Digital Empowerment - The platform serves as both a "digital distribution network" and a "market sensor" for manufacturers, providing real-time decision support for product planning and inventory allocation [9] - For dealers, Jiuche GO offers stable vehicle sources and utilizes data integration and intelligent algorithms to identify and distribute precise customer leads [9] Group 5: Vision for the Future - Jiuche GO aspires to establish not just a trading platform but a new ecosystem of collaborative growth, aiming for a digital transformation of the automotive supply chain [10] - As of November 2025, the platform has facilitated over one million vehicle transactions and served more than 50,000 dealers, positioning itself as a benchmark for innovation in the industry [10]
久车GO:以“链接与赋能”重塑汽车供应链
Xin Hua Wang· 2025-11-11 00:55
Core Viewpoint - The automotive industry is facing significant challenges, and 久车GO aims to reshape the supply chain through a three-pronged ecological strategy of "linking demand, optimizing ecology, and digital empowerment" to provide innovative solutions for industry transformation [1][2]. Group 1: Challenges in the Automotive Market - The current Chinese automotive sales system has notable irrationalities, with manufacturers and dealers under immense operational pressure due to systemic issues accumulated over time [2]. Group 2: Linking Demand - The lower-tier markets are identified as a key driver for growth in Chinese automotive consumption, with sales in fifth-tier cities increasing by 14.6% year-on-year, nearly three times the growth rate of first-tier cities [3]. - 久车GO has established a vast third-party fulfillment network, covering over 17,000 4S stores with a localized regulatory team of more than 5,800 people, effectively activating secondary dealers in county-level markets [3]. Group 3: Optimizing Ecology - The "direct connection between manufacturers and secondary networks" has transformed the traditional multi-level distribution model, significantly reducing redundant costs related to logistics, inventory, and capital occupation [4]. - The platform has served nearly 100 dealers across 14 provinces and 31 cities, managing over 40,000 units of D-class inventory with an asset value exceeding 5 billion yuan [4]. Group 4: Digital Empowerment - The platform serves as both a "digital distribution network" and a "market sensor" for manufacturers, while acting as an "intelligent empowerment platform" for dealers [5]. - For manufacturers, the platform creates a closed-loop sales data system, providing real-time decision support for product planning and inventory allocation, while for dealers, it helps in identifying and distributing high-quality customer leads [5]. - An example includes the 一汽丰田卡罗拉 project, where the platform facilitated over 27 million exposures and provided more than 7,500 high-quality leads monthly, achieving a conversion rate of approximately 3% [5]. Group 5: Ecological Vision - The goal of 久车GO is to establish not just a trading platform but a collaborative and win-win new ecosystem, integrating information, funds, and vehicles into an efficient closed loop [6]. - As a new retail platform developed by 长久股份, 久车GO is driving the digital transformation of the automotive supply chain through a dual approach of "online trading platform + offline county-level franchises," having facilitated over 1 million vehicle transactions and served more than 50,000 dealers by November 2025 [6].