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再布局轿车市场 B01能否助力零跑汽车实现破局?
Jing Ji Guan Cha Wang· 2025-07-29 03:34
Core Viewpoint - Leapmotor has officially launched its first pure electric sedan, the Leapmotor B01, filling a gap in the A-class electric sedan market with a price range of 89,800 to 119,800 yuan and three battery options providing varying ranges [2][4]. Group 1: Product Features - The B01 offers three battery capacities: 43.9 kWh, 56.2 kWh, and 67.1 kWh, with corresponding CLTC ranges of 430 km, 550 km, and 650 km. Fast charging from 30% to 80% takes only 18 minutes, and the vehicle has an energy consumption of 11.4 kWh per 100 km [2]. - The vehicle is equipped with a seven-in-one oil-cooled electric drive, rear-wheel drive layout, a maximum power of 160 kW, peak torque of 240 N·m, and can accelerate from 0 to 100 km/h in 6.4 seconds [2]. Group 2: Technological Advancements - The B01 features a Qualcomm 8650 chip and laser radar with a computing power of 200 TOPS, enabling 26 advanced driver-assistance functions [3]. - The cabin is powered by a Qualcomm 8295 chip and the latest Leapmotor OS 4.0 Plus, featuring a 14.6-inch 2.5K central control screen that supports multi-modal recognition and AI functionalities [3]. Group 3: Market Positioning and Strategy - Leapmotor has faced challenges in the sedan market, with its first sedan, the C01, performing below expectations, selling only 21,599 units cumulatively in 2024 [4]. - The company aims to strengthen its presence in the sedan market with the B01, as it transitions focus from SUVs to sedans, targeting the 100,000 to 150,000 yuan price range [4][6]. - Leapmotor plans to cultivate the B series over two years, aiming for its sales to match or exceed that of the C series by the end of 2026, with a global strategy for the B series [6].