Core Insights - Tesla has reduced the price of the Model 3 Long Range Rear-Wheel Drive version by 10,000 yuan, from 269,500 yuan to 259,500 yuan, less than a month after its launch on August 12 [1][3] - The Model 3 Long Range Rear-Wheel Drive is currently Tesla's longest-range model in the Chinese market, featuring a 78.4 kWh LG ternary lithium battery with an official CLTC range of 830 km [3] - To counteract declining sales in the Chinese market, Tesla plans to implement various strategies to stimulate sales by 2025 [4] Sales Performance - Tesla has made three consecutive improvements to the Model 3's range since the beginning of the year by enhancing the efficiency of its powertrain [5] - In the first half of 2025, Tesla's cumulative sales in the Chinese market were approximately 263,400 units, a decrease of about 5.4% compared to the same period in 2024 [6] - In July 2025, Tesla's Shanghai factory sales (including exports) were 67,900 units, reflecting a year-on-year decline of 8.4% and a month-on-month decline of 5.2% [7] Product Offerings - Tesla's Model 3 lineup includes various incentives such as five years of zero-interest financing, an 8,000 yuan limited-time insurance subsidy, an 8,000 yuan paint customization bonus, three special charging benefits, and free transfer of smart driving assistance for a limited time [5] - In August, Tesla launched the six-seat version of the Model Y, priced at 339,000 yuan, aiming to attract family users with its extended body and seating layout [5] - Reports indicate that Tesla plans to produce a "low-cost Model Y" at its Shanghai factory by 2026 to regain lost market share in China [6]