Core Insights - The entertainment market is experiencing new consumption trends during the "Golden Week" holiday, with a shift towards smaller, niche performances and increased online viewing [1][6] Group 1: Offline Performance Trends - The number of performances in third to fifth-tier cities has increased by 34.1%, indicating a trend of "downward" expansion in the performance market [6] - The total number of domestic performances from October 1 to 6 exceeded 3,100, with nearly 15,000 shows, representing a year-on-year increase of approximately 4.4% [3] - Attendance for performances reached 1.94 million, a year-on-year growth of 39.5%, with sports events, music festivals, and concerts being the fastest-growing categories [3][4] Group 2: Online Viewing Trends - Viewing time on large screens increased by 23% compared to the week before the holiday, with anime viewing time surging by 76%, making it a new bonding element for families during the holiday [6][8] - The documentary segment saw a viewing time increase of over 40%, with specific shows like "Round Table Talk Season 8" and "Master of the Song Dynasty" gaining significant viewership [8] - The 30-39 age group has become the main force in "home entertainment," with their viewing time increasing by 38.2% compared to the previous week, reflecting a preference for online content during the holiday [9]

试问孔子博物馆里最受欢迎的"镇馆之宝"是什么？想必多数游客都会把票投给出土于鲁国故城遗址 的战国时期文物黄玉马。为了迎接"五一"假期，黄玉马不仅在加入创意后变身成了茸茸马、贴贴马，更 融合了数字屏、代码等现代技术，变成了可触摸、可交互的"科技马"，促成了今人与孔子的隔空对话。 文旅业态创新持续释放"化学反应"。不论深入邹东山区，驾驶越野车体验一把山野间的"速度与激 情"；还是重温《水浒传》经典IP，在"梁山好汉真人秀""水浒人物沉浸式游园""好汉闯关"打卡挑战等水 浒主题互动场景中完成任务挑战、探索文化解谜；抑或去太白湖九春里山河音乐嘉年华，欣赏音乐与光 影的跨界融合，亲手触摸水幕电影与激光矩阵在湖面投射出的"运河帆影"……济宁文旅在业态上的创新 突破，将在"五一"假期得到一次集中的游客巡礼。 4月28日，在与孔子博物馆仅一公里之隔的亦乐田园，工作人员正在排练即将于"五一"首演的《亦 乐问礼》沉浸式实景剧。为让游客更直观地感受到儒家礼乐文化的精髓，剧目主创人员选择以"两小儿 辩日"等生动的传统文化故事为切入，用现代戏剧语言重构孔子与弟子的哲思交流。"在严格考据春秋时 期礼乐仪轨，确保服饰、动作、道具符合历史文 ...