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量子之歌:潮玩业务领航增长 战略聚焦开启新周期
Zhong Zheng Wang· 2025-09-17 14:20
中证报中证网讯(记者连润)9月17日,量子之歌公布截至2025年6月30日的2025财年第四季度及全年财 报。财报显示,2025财年,公司全年实现营收27.26亿元人民币,净利润3.57亿元;第四季度营收6.18亿 元,净利润1.08亿元。 值得关注的是,本季度首次纳入披露的潮玩业务实现营收6578万元,占总营收约10.6%。公司现金储备 达10.41亿元,为潮玩业务的IP开发、渠道拓展及国际化布局提供充足资金保障。 截至本公告发布之日,公司达成全资控股深圳熠起文化有限公司("Letsvan")的相关安排,并完成品牌升 级,中文品牌名焕新为"奇梦岛"。与此同时,公司已启动对原有非潮玩业务的重组,以集中资源深耕高 成长赛道,战略聚焦进一步明晰。 深化渠道布局加速国际化发展进程 渠道拓展方面,自2025年4月整合资源启动线上自营以来,GMV(商品交易总额)快速提升,8月已突破 1800万元,是4月的9倍以上。内容营销同步发力,两大平台总曝光量突破6.9亿(其中抖音超5.5亿,小红 书1.4亿),粉丝数超25万,有效助推线上销量增长。 线下渠道通过分销商合作伙伴,网络覆盖超1万家终端,并借助潮玩展与快闪店提升品牌声 ...
量子之歌2025财年Q4及全年财报:全面聚焦潮玩业务,进入产品驱动发展阶段
IPO早知道· 2025-09-17 11:54
Core Viewpoint - Quantum Song (NASDAQ: QSG) demonstrates strong growth potential in its newly disclosed潮玩 (trendy toy) business, marking a strategic transformation for the company [2][7]. Financial Performance - For the fiscal year 2025, Quantum Song achieved total revenue of 2.726 billion yuan and a net profit of 357 million yuan. In Q4, revenue was 618 million yuan with a net profit of 108 million yuan. The潮玩 business contributed 65.78 million yuan, accounting for approximately 10.6% of total revenue [4][6]. Strategic Focus - The company is concentrating on the潮玩 sector, having fully acquired Shenzhen Yiqi Culture Co., Ltd. ("Letsvan") and rebranded it as "Qimeng Island." This strategic focus aims to enhance resource allocation towards high-growth areas [6][7]. IP Development and Product Strategy - Quantum Song has established a diverse IP matrix with 11 proprietary IPs and 4 licensed IPs, operating over 40 blind box product lines and 30 plush toy products. Notable IPs like WAKUKU and SIINONO have shown rapid sales growth, with WAKUKU generating 42.96 million yuan in Q4 and SIINONO selling 100,000 boxes within 10 minutes of launch [8][12]. Market Penetration Strategies - The company is enhancing its IP reserve and market penetration through three main strategies: increasing original content investment, advancing IP licensing collaborations, and deepening cross-industry partnerships. Collaborations include partnerships with major events like the 2025 China Tennis Open and brands such as Universal Studios and元气森林 [12][13]. Channel Expansion and Internationalization - Since April 2025, the company has seen a significant increase in GMV, surpassing 18 million yuan in August, a ninefold increase since April. The online marketing efforts have resulted in over 690 million total exposures across platforms. The company is also expanding its offline presence with plans to open at least three self-operated stores by the end of December [14][16]. Supply Chain and Growth Projections - Quantum Song has significantly increased its production capacity, with plush product output exceeding 1 million units in August 2025, a growth of over 20 times since the beginning of the year. The company projects潮玩 business revenue of 100 to 110 million yuan for Q1 2026 and total revenue of 750 to 800 million yuan for the fiscal year 2026 [16].