Core Viewpoint - The article discusses the pervasive issue of false information on the internet, highlighting how it is generated and disseminated through various channels, including social media and AI technologies, creating a complex gray industry that profits from misinformation [4][5][20]. Group 1: Information Pollution - The average Chinese individual spends nearly 8 hours online daily, encountering around 1,000 pieces of information, with a conservative estimate suggesting that hundreds of these are false [4]. - In June 2025, there were approximately 1.85 million reports of online illegal and harmful information across the country [4]. - False content acts like a mental fog, subtly contaminating public perception and trust [4]. Group 2: Mechanisms of Misinformation - The article details how individuals and companies create false narratives, including scriptwriting and video production, with some earning between 70,000 to 900,000 yuan monthly [5][12]. - A specific case involves a character named "Taozi," who produces videos that appear authentic but are scripted and staged, often involving actors portraying delivery personnel and customers in fabricated scenarios [6][9]. - The content often exploits emotional narratives to engage viewers, leading to significant interaction and shares on social media platforms [7][8]. Group 3: Economic Incentives - The production of false narratives is driven by financial incentives, with creators earning money through advertisements and viewer engagement [20][21]. - For instance, "Taozi" can earn around 70,000 yuan monthly from advertisements alone, in addition to revenue from viewer interactions [20]. - The article also mentions a company that utilizes AI to generate and distribute misleading content, highlighting the profitability of such operations [35][36]. Group 4: Social Impact - The spread of false information not only misrepresents individuals but also fosters societal divisions and stigmatizes certain groups, such as delivery workers [22][24]. - The article cites specific incidents where misinformation led to public outrage and personal harm, illustrating the real-world consequences of online falsehoods [23][25]. - It emphasizes the challenge of fact-checking, as misinformation often spreads faster and more widely than corrections can be issued [43][44]. Group 5: AI's Role in Misinformation - AI technologies are increasingly used to generate false information, with studies indicating that even a small percentage of false data in training sets can significantly increase harmful outputs [26][32]. - The article discusses how AI-generated content can manipulate public perception and even influence international relations, as seen in the context of the Ukraine conflict [33][34]. - Companies are leveraging AI to automate the creation of misleading narratives, further complicating the landscape of information integrity [35][36].

7月17日，南都记者从"网信中国"公众号获悉，网信部门持续开展"清朗·整治短视频领域恶意营销乱 象"专项行动，并通报一批典型案例。其中，"F0胡大"等账号利用AI技术等方式，冒用他人身份，借机 吸粉引流营销，被关闭账号。南都曾起底"以AI造假起号引流"灰色产业链，揭露其幕后生意。 视频里，外表靓丽的外国女性正在用带着口音的普通话说出"金句"。她自称是一位来自俄罗斯的"思维 导师"。然而，僵硬的面部表情、丝滑流畅却情绪怪异的台词，种种迹象表明这是虚拟数字人，但有的 视频却并未进行标注。南都记者搜索发现，类似的视频账号还有许多，粉丝数少则数万，多则十余万。 有的账号橱窗上架不少商品。 "随便一条都是几百万的播放，变现能力也非常强，挂车卖书都能赚25万元。"博主王成（化名）擅长此 道，他向南都记者介绍，"这类型的视频，制作起来真的太简单了。用AI一键就可以生成，不用出镜剪 辑，人人都可以做。" 采写：南都记者 敖银雪 据通报，社交账号"F0胡大""两个娃儿妈妈""弟弟相伴相随"等，利用AI技术进行"换脸""换声""P图"，或 利用虚假昵称、头像、简介，冒用他人身份进行吸粉引流营销。相关账号已被依法依约关闭。 南都此 ...