Core Viewpoint - The article highlights the increasing prevalence of "gray traffic" tactics used by mobile software companies to hijack user attention and data, raising concerns about user privacy and the ethical implications of such practices [1][4][5] Group 1: Gray Traffic Tactics - Mobile software companies are employing various deceptive methods, such as default selections for privacy permissions and intrusive pop-up ads, to capture user data and attention [1][4] - The competition for user traffic has led to the emergence of "gray traffic" strategies, which are designed to manipulate users into granting access to personal information without their full awareness [1][4] Group 2: User Rights and Regulations - The article notes that while the pursuit of traffic is understandable, it must not come at the expense of user rights, as highlighted by regulations aimed at ensuring transparency and user consent in app usage [4][5] - Regulatory bodies have recognized the issues surrounding "gray traffic" and have established guidelines to prevent misleading practices, such as forced installations and deceptive pop-up ads [4][5] Group 3: Industry Implications - The ongoing use of manipulative tactics by some mobile software companies could lead to a loss of user trust, ultimately resulting in users abandoning these applications [4][5] - The article emphasizes the need for stricter enforcement against non-compliant practices and encourages companies to focus on providing genuine value to retain users rather than exploiting them [5]