Workflow
热搜榜单治理
icon
Search documents
热搜榜不该等同于“流量榜”
Xin Lang Cai Jing· 2025-09-25 03:18
Core Viewpoint - The recent regulatory actions by the National Cyberspace Administration of China (NCA) against social media platforms aim to address the issues of sensationalism and harmful content in trending topics, potentially reshaping the information market and restoring fairness in content dissemination [1][2][3]. Group 1: Regulatory Actions - The NCA has conducted a series of enforcement actions against multiple social media platforms, including Xiaohongshu, Weibo, Kuaishou, Toutiao, and UC, due to the presence of harmful content in their trending topic lists [1][2]. - Platforms like Xiaohongshu and Kuaishou have been penalized for frequently showcasing celebrity gossip and trivial matters, which are deemed as negative content [1][2]. - In response to the penalties, platforms have committed to forming special rectification teams to improve the management of trending topics and enhance their content review processes [2][5]. Group 2: Issues with Trending Topics - The primary reasons for the penalties include the excessive entertainment focus of trending topics and the dissemination of sensitive and harmful information [3][4]. - The pursuit of traffic by social media platforms has led to a neglect of the informational value of content, with algorithms favoring sensational topics that attract user engagement [3][4]. - There is a concern that the manipulation of trending topics for commercial gain can disrupt the online ecosystem and potentially harm societal stability [4][5]. Group 3: Recommendations for Improvement - Experts suggest that social media platforms should establish clearer management standards for trending topics, including limits on the proportion of entertainment content [5]. - There is a call for platforms to provide personalized trending lists for different user demographics, allowing for a broader representation of important social issues [5]. - The shift from prioritizing traffic to valuing content quality is seen as essential for the evolution of social media platforms towards providing valuable information services [5].
小红书回应被查
21世纪经济报道· 2025-09-11 12:17
近日,因"在热搜榜单重点环节频繁呈现多条炒作明星个人动态和琐事类词条等不良信息内 容",网信部门对小红书平台进行约谈并采取处罚措施。 记者丨王泽坤 编辑丨叶映橙 视频丨许婷婷 实习生曾晓莹 我们将在网信部门的指导下,以此为戒,举一反三,切实履行信息内容管理主体责任和社会责 任。同时虚心接受广大用户和社会舆论监督,积极维护清朗网络空间。 对此,小红书公告回应:我们诚恳接受,深刻吸取教训,认真落实整改要求。 我们已对照网信部门的要求, 第一时间成立整改专项工作小组,推进热搜榜单生态专项治 理,进一步提升热搜榜单管理能力。 出品 | 2 1财经客户端 南财快讯工作室 编辑 | 黎雨桐 多地开学严格执行"每科只配套一本教辅" 29年来首次!黄金或超美债,全球央行储备格局巨变 万达集团被执行4亿元 SFC 21君荐读 ...