Core Viewpoint - The article emphasizes that in the fresh e-commerce industry, success is determined not by speed but by the ability to accurately calculate and manage finances, with AI serving as a crucial tool for survival [2][11]. Group 1: Company Background - Li Gengxu, the founder of Mengzi Guorun Trading Co., has built a significant e-commerce presence in the fresh fruit sector, operating over 40 stores on Pinduoduo and achieving a peak market share of 45% in the papaya category [2][12]. - The company initially experienced rapid growth, with sales reaching 300,000 yuan in the first month and a profit margin of 50% [7]. Group 2: Challenges Faced - In 2018, the company faced a severe crisis, losing 1 million yuan over three months due to a typhoon that devastated mango production areas, revealing significant financial mismanagement [9]. - The crisis highlighted the importance of clear financial tracking, as the company had high sales but low net profits, leading to a realization of the need for better accounting practices [9]. Group 3: Solutions Implemented - Following the crisis, the company developed an AI-driven quantitative system named "Pinzhi" to enhance operational efficiency and financial tracking, which improved monthly income from 5,000 yuan to 30,000 yuan [3][12]. - The AI system integrates various functions such as cost accounting, competitive analysis, and automated pricing adjustments, allowing for better management of procurement costs and logistics [9][12]. Group 4: Strategic Shift - After recognizing the potential of Pinduoduo, the company shifted its focus to this platform, achieving significant sales success, including 800,000 yuan in the first month and a net profit of 1 million yuan [12]. - The flexibility of Pinduoduo's pricing strategies has been beneficial for the company, allowing for attractive offers that maintain profitability [12]. Group 5: Future Plans - The company is working on establishing a "fresh produce ecosystem" by forming agricultural cooperatives to control quality from production to harvesting [13]. - There is a commitment to further invest in AI technology, which is seen as a key trend for the future of the industry [13].