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“电影+”激活内蒙古新春消费热潮
Xin Lang Cai Jing· 2026-02-21 06:56
转自:草原云 春节期间,呼和浩特市万达影城大厅内人头攒动,市民王女士带着父母和孩子手持兑换好的电影票,脸 上洋溢着期待。"用草原云APP领了观影券,一家四口看《熊出没·年年有熊》,没花多少钱,看电影过 大年现在是我们家的新年俗。"一句朴实的话语,道出内蒙古新春文化消费的火热图景。今年春节,多 部重磅影片集中上映,惠民政策持续发力,"电影+"融合业态蓬勃兴起,一场光影盛宴点亮内蒙古新 春。 影迷拍照打卡。 今年春节档《飞驰人生3》《惊蛰无声》《熊出没·年年有熊》《镖人:风起大漠》《熊猫计划之部落奇 遇记》《星河入梦》等影片集中亮相,类型覆盖喜剧、动作、动画、科幻等,满足老中青幼全年龄段观 影需求。热血赛车、家国谍战、萌趣动画、奇幻冒险轮番登场,为观众奉上沉浸式视听盛宴,也点燃了 观众的观影热情。影院里,阖家团圆的温馨、朋友相聚的欢乐、情侣相伴的甜蜜,与银幕光影交织,汇 成最动人的新春烟火气。 为让群众乐享低价观影,内蒙古自治区电影局牵头推出2025内蒙古惠民观影活动,投入1000万元惠民补 贴,创新采用"政府出资、平台配资"模式,覆盖国庆、春节等重要档期。从2025年10月1日起至今年8月 底,草原云APP、猫 ...
“跟着电影赶大集”暨四川新春电影生活季启幕 四千八百万元观影券来袭
Si Chuan Ri Bao· 2026-02-09 00:23
●"跟着电影赶大集"公益放映周同步启动,放映范围从四川延伸至重庆、广东、云南、江西、浙江 等多个省(区、市),计划公益放映超百场 2月8日,由中央宣传部电影局、农业农村部办公厅指导,中央宣传部电影数字节目管理中心、中国 农业电影电视中心、四川省电影局联合主办的"跟着电影赶大集"暨四川新春电影生活季,在成都市大邑 县安仁古镇启动。 活动以"电影+文旅+消费"深度融合为主线,将打造一场贯穿新春、辐射全川、联动全国的光影文 化盛宴,为群众奉上一幅光影与年味交织的巴蜀新春画卷。活动现场,原创快闪舞蹈《四川欢迎您》瞬 间点燃现场观众的激情;非遗的摇滚演绎《西岭山歌也摇滚》激荡出独特的艺术火花;舞蹈《古蜀光 赋》展现了古蜀文明的璀璨传承;情景演绎节目《光影百年·锦绣天府》受到观众喜爱。"哪吒""功夫熊 猫"等电影角色串联起四川电影百年发展的闪光历程,生动凸显了"四川造"电影在中国电影长河中的独 特地位。在歌舞《光启山河》的昂扬旋律中,活动正式拉开帷幕。 启动仪式后,一场别开生面的"电影+"新春市集开场。大邑会场以"电影+文旅+农特消费"为核心, 还同步举行影视交流会暨大邑影视文旅推介会;锦江会场在成都市锦江区春熙广场开启 ...
上合组织国家优秀影视作品展映周在青岛开幕
Da Zhong Ri Bao· 2025-08-24 01:10
Core Viewpoint - The "Excellent Film and Television Works Exhibition Week" organized by the Shanghai Cooperation Organization (SCO) aims to promote cultural exchange and economic vitality through film and media [1] Group 1: Event Overview - The exhibition week features a diverse range of content including films, TV series, and documentaries, utilizing a "online + offline" dual-mode approach to enhance viewer experience [1] - Online, a special exhibition area is set up on the Central Video client, showcasing 24 outstanding domestic and international documentaries and 8 premium TV dramas [1] - Offline, in collaboration with Wanda Cinemas, 29 selected domestic and international films will be screened in theaters, along with outdoor viewing activities to stimulate the "film + culture + consumption" economic model [1] Group 2: International Collaboration - Nine new media creators from countries such as Russia and Nepal are participating in the "Light and Shadow Qingdao" global promotion multimedia initiative [1] - Various projects including SCO Film Appointment, Light and Shadow Guest Live Broadcast, and Light and Shadow Gathering Live Broadcast are established to create a multi-platform for film and television exchange among SCO member states [1]