Core Viewpoint - The article highlights the recent surge in the stock price of JiuGuiJiu, driven by the upcoming launch of a new product in collaboration with the founder of Pang Donglai, which is expected to enhance the brand's market presence and sales channels [1][5]. Group 1: Product Launch and Collaboration - JiuGuiJiu is set to launch a new product named "JiuGuiJiu·Freedom Love," with a capacity of 550ml and an alcohol content of 52 degrees, expected to be available in July [2][3]. - The collaboration between JiuGuiJiu and Pang Donglai began earlier this year, focusing on retail channel expansion and product innovation to boost the white liquor market [4]. - Pang Donglai operates 13 stores in Henan, achieving a total sales revenue of 16.964 billion yuan in 2024, which has garnered national attention due to its high standards in service and product selection [4]. Group 2: Market Strategy and Growth - JiuGuiJiu's management emphasized the importance of differentiated products to meet diverse market demands and plans to enhance its channel value chain, including expanding into restaurants, supermarkets, and new retail e-commerce channels [4]. - The company is also preparing to launch lower alcohol content products (33 degrees, 21 degrees, and 18 degrees) and aims to revive the Xiangquan brand, with production capacity expected to gradually increase this year [5]. - As of June 30, JiuGuiJiu's stock price rose nearly 7%, with a market capitalization exceeding 14 billion yuan, indicating positive investor sentiment [5].