Core Insights - The article discusses the appointment of Yu Peihua as the new General Manager of BlackRock Fund, highlighting the challenges and opportunities she faces in transforming the company during a critical period [4][9]. - Yu emphasizes the importance of understanding how global asset management firms enhance investor satisfaction, which will be central to BlackRock Fund's future product strategy [6][10]. Group 1: Company Background and Challenges - BlackRock Fund, a subsidiary of the world's largest asset management firm, BlackRock Group, is undergoing a transformation due to historical burdens and product adjustments since its inception over five years ago [4][5]. - The asset management industry has evolved significantly, with the total scale exceeding 30 trillion RMB, contrasting with the earlier challenges faced by the industry [12]. - Yu acknowledges the cyclical nature of investor behavior, where risk and return sensitivities fluctuate, leading to suboptimal investment experiences [12][13]. Group 2: Strategic Focus and Product Development - Yu outlines three priority strategies for BlackRock Fund: systematic active equity strategy, multi-asset absolute return strategy, and distinctive fixed income strategy, all aimed at providing sustainable returns [18][19]. - The company aims to solidify its domestic business while seeking QDII qualifications to offer global asset allocation capabilities to Chinese investors [18][20]. Group 3: Organizational Culture and Values - BlackRock's organizational culture emphasizes respect for individuals and a client-first approach, with a focus on creating sustainable alpha for clients [25][29]. - The company promotes a collaborative environment, encouraging global cooperation among employees to solve problems effectively [26][28]. - Long-term relationships with clients are prioritized, reflecting a commitment to providing continuous wealth returns rather than one-time transactions [29][30]. Group 4: Future Outlook and Industry Trends - The recent regulatory framework aims to shift the focus from institutional development to investor interests, which is seen as a positive step for sustainable growth in the asset management industry [32]. - BlackRock Fund intends to differentiate itself by leveraging its unique advantages while closely monitoring local client needs to provide tailored solutions [34][35].

Core Viewpoint - The article emphasizes the importance of "target investment" as a strategy to navigate the volatile market, allowing investors to set specific goals for their investments and manage risks effectively [1][10]. Group 1: Target Investment Concept - "Target investment" is defined as an investment tool that allows investors to set a specific target return rate for their investments [3]. - Upon reaching the target return, the system supports automatic profit-taking, helping investors secure their gains [4]. Group 2: Investment Strategy - The strategy involves phased investments, allowing investors to make small, incremental investments, which reduces the pressure of timing the market [5]. - Market fluctuations present opportunities to acquire more shares at lower prices, thereby averaging the cost of holdings [5]. Group 3: Product Selection - The article highlights the need for careful selection of investment products, especially in a complex market environment [6]. - "Target investment" will utilize a multi-dimensional screening process to match investors with suitable products, enhancing their investment experience [7]. Group 4: Setting Goals - Investors can flexibly set their "small goals" based on desired return rates and investment periods, such as 5%, 10%, 15%, or 20% [11]. - The approach helps investors remain focused on their goals amidst market volatility, reducing emotional responses to market noise [12]. Group 5: Smart Profit-Taking - The "smart profit-taking" feature allows investors to lock in profits automatically when their target return is achieved, preventing potential losses from market downturns [16]. - This feature encourages investors to take profits and potentially reinvest in new opportunities [16].