Core Viewpoint - The article discusses the strategic shift of Jihu Automobile, highlighting the launch of the new Alpha T5 model, which marks a transition from a luxury technology showcase to a more competitive stance in the mainstream market. The company aims to address consumer concerns about pricing and range anxiety with its new offerings [3][44]. Group 1: Product Launch and Features - The new Alpha T5 is available in both extended range and pure electric versions, with the extended range model offering a CLTC electric range of 215 kilometers and a total range exceeding 1200 kilometers [10][12]. - The extended range system features a lightweight and efficient design, achieving a fuel consumption of only 5.18 liters per 100 kilometers under WLTC conditions, with a peak power of 200 kW and torque of 365 Nm [10]. - The pure electric version is equipped with an 85.8 kWh battery, providing a real-world range of 705 kilometers, ensuring usability in various weather conditions [12]. - Both versions support 15-minute fast charging, enhancing convenience for users [13]. Group 2: Intelligent Driving Technology - The Alpha T5 incorporates the "Yuanjing" intelligent technology, which includes advanced driving assistance features developed in collaboration with Huawei [15][16]. - The vehicle is equipped with a Snapdragon 8775 automotive-grade chip and features an end-to-end intelligent driving model, covering urban, highway, and parking scenarios [18]. - The car includes 15 radars and 7 high-definition cameras for precise detection of moving and stationary objects, enhancing safety and driving ease [18][20]. Group 3: Market Position and Sales Performance - Jihu's sales have significantly improved, with monthly sales surpassing 20,000 and 30,000 units, compared to previous figures of around 1,000 units [7]. - The company has launched multiple lower-priced models, including the Koala S and the A0-level pure electric SUV T1, to capture a broader market segment [6][44]. - In the first three quarters of 2025, Beiqi Blue Valley, Jihu's parent company, reported cumulative sales of 111,500 units, a year-on-year increase of 64.34% [45]. Group 4: Financial Performance - Beiqi Blue Valley achieved a revenue of 15.384 billion yuan in the first three quarters of 2025, a 56.69% increase year-on-year, with Jihu contributing over 80% of the sales [51]. - The company reported a gross margin of 1.8%, marking its first positive margin in five years, indicating a positive shift in its financial structure [53]. - Despite still operating at a loss, the company has shown signs of recovery, with a net profit loss reduction of 23.73% year-on-year [52]. Group 5: Future Challenges - The company faces ongoing challenges, including maintaining a competitive edge in the crowded 150,000 yuan market and avoiding a price war that could undermine profitability [58][60]. - The need for brand recognition and consumer trust remains critical as the company continues to navigate its market position [59].