Core Insights - The article emphasizes the transformation of brand survival logic in the AI search era, where over 76% of users rely on AI recommendations for important decisions, leading to a decline in traditional search engine and social media traffic to below 30% [1] - Brands must now focus on being "AI default recommended" rather than just being visible, making "brand dominance" a fundamental capability for long-term competitive advantage [1] Group 1: AI Model Integration - The core battleground in the AI era is the "recommendation qualification competition," with AI models like DeepSeek and Wenxin Yiyan becoming the default answers for user decisions [2] - By building industry-specific content libraries and training semantic models, companies can achieve priority display in AI-generated answers, increasing brand mention rates by approximately 80% [2] Group 2: Multi-Modal Content Strategy - Companies need to establish a credible chain across various platforms, including mainstream internet and new media platforms, to support long-term value creation [6] - Utilizing NLP technology to analyze user inquiries can uncover high-value long-tail keywords, generating professional content across multiple dimensions, which enhances brand credibility by about 20% and shortens customer decision cycles by an average of 35% [9] Group 3: Dynamic Optimization Mechanism - A dynamic content iteration mechanism is essential to adapt to the continuous evolution of AI models, as static content strategies are insufficient [10] - Incorporating authoritative endorsements and data support in AI-generated results can significantly enhance brand recommendation weight [10] Group 4: Strategic Shift - Companies that cling to traditional bidding or traffic generation strategies risk losing competitiveness in the AI era [14] - Sustainable strategies should focus on leveraging AI to seize brand and industry definition rights, achieving a "category mental monopoly" in the market [14] Group 5: Future Outlook - With support from multi-platform coverage, AI model training, and dynamic optimization, companies can transition from "industry participants" to "default recommended brands" [15] - Forward-looking companies should integrate AI traffic entry into their strategic planning, using comprehensive online dominance as a starting point for building star enterprises [15]