Core Insights - Hongqi brand showcased its new product lineup at the Chengdu International Auto Show, including the launch of three new models equipped with 900V high-voltage platform technology [1][3] - The new models, Hongqi Tian Gong 05 and 06, offer significant improvements in electric range and charging speed, with the Tian Gong 05 achieving a range of 850 km and the Tian Gong 06 reaching 780 km [3] - Hongqi introduced a commemorative series of vehicles to celebrate reaching 2 million users by 2025, featuring models like HS3 PHEV, H5, HS5, and HS7 PHEV [7] Product Features - The newly launched models include Tian Gong 05 850 Smart Edition, Tian Gong 06 780 Smart Edition, and Tian Gong 06 730 Four-Wheel Drive Smart Edition, all utilizing the 900V high-voltage platform technology [3] - The 900V technology allows for a fast charging time from 10% to 80% in just 12 minutes, and a 10-minute charge can provide a range of 500 km [3] - The new models have an energy consumption of 12.4 kWh per 100 km, a maximum electric drive speed of 22,500 RPM, and a 0-100 km/h acceleration time of as fast as 3.4 seconds [3] Intelligent Features - The Hongqi Tian Gong models are equipped with Hongqi's intelligent driving system and Lingxi cockpit, supporting full-scene intelligent parking assistance and human-machine co-driving [5] - The voice assistant can communicate in local dialects, and the parking photo function allows for one-click vehicle location via a mobile app [5] - During the auto show, Hongqi also launched a military-themed modification of its first luxury off-road vehicle, collaborating with China FAW's off-road assault vehicle [5] Market Positioning - By 2025, Hongqi aims to become the first Chinese luxury car brand to surpass 2 million users, as part of its growth strategy [7] - The brand's commemorative models are part of a strategy to enhance value without increasing prices, appealing to a broader customer base [7] - Hongqi has received 310,000 responses for its naming initiative and has engaged 571 cross-industry partners for collaboration [5]