Industry Overview - The decoration and renovation materials industry is essential for both indoor and outdoor building decoration, with significant growth driven by rising disposable income and consumer spending in China [1][9] - China has become a major global player in the production, consumption, and export of decoration materials, with leading products in both total volume and per capita consumption [1][9] - The market size for new decoration and renovation materials is projected to grow from CNY 466.23 billion in 2016 to CNY 522.53 billion in 2024, with expectations to reach CNY 532.13 billion by 2025 [1][9] Industry Definition and Classification - Decoration materials can be classified based on chemical composition (inorganic, organic, polymer, composite), building location (exterior, interior, flooring, ceiling), and material type (wood, ceramics, glass, coatings, stone, plastics, textiles, metals) [2] Current Development Status - The rapid economic development and rising living standards in China have led to increased demand for high-quality housing, which in turn boosts the construction materials market [7] - The application of new materials in construction is crucial for enhancing safety, suitability, and efficiency, with a market size for new building materials expected to reach CNY 20,661.6 billion in 2024 and CNY 21,099.6 billion in 2025 [7] Industry Chain - The industry encompasses a full supply chain from raw material supply to production, distribution, and end-use, involving sectors such as construction materials, chemicals, and home furnishings [11] Competitive Landscape - The industry is characterized by a multi-tiered structure with regional and brand differentiation, featuring major players like Beijing Oriental Yuhong Waterproof Technology Co., Ltd., BNBM Group, and Fujian Sankeshu Co., Ltd. [13][16] - The competitive landscape is marked by increasing production scale and technological advancements, leading to higher industry concentration [13] Key Enterprises - Beijing Oriental Yuhong reported a total revenue of CNY 28.056 billion in 2024, with significant contributions from waterproof materials and coatings [16] - BNBM Group, a leading gypsum board manufacturer, achieved a total revenue of CNY 22.821 billion in 2024, with gypsum board sales being the largest segment [18] Future Development Trends - The industry is expected to continue its rapid growth, driven by urbanization and rising consumer expectations for health, comfort, and aesthetics in building materials [20] - There is a growing emphasis on sustainable and environmentally friendly materials, with a shift towards multifunctional, high-quality, and high-value-added products [21]