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推动老字号发展,广东9月举办粤港澳大湾区老字号博览会
Di Yi Cai Jing· 2025-06-05 05:05
Group 1 - The 2025 Guangdong-Hong Kong-Macao Greater Bay Area Old Brand (Cultural) Expo has officially started its preparation, aiming to attract over 400 exhibitors and over 100,000 visitors [1][5] - The expo will take place from September 12-14 in Guangzhou, with a total exhibition area of 20,000 square meters [5] - The theme of the expo is "New Momentum for Old Brands, New Experience in the Greater Bay Area," focusing on cultural inheritance and innovation of old brands [5] Group 2 - The Guangdong Old Brand Association has announced two major initiatives for this year: collecting "Top Ten Cases of Innovation" for old brands and launching a "Yue Hand Gift" brand collection to integrate various product categories [4][5] - The integration of the Greater Bay Area is expected to provide new opportunities for the development of old brands, with plans to establish a revitalization fund and a platform for efficient brand and capital connection [5] - The expo aims to promote the cultural transmission and innovative development of old brand products, leveraging the cultural advantages of the Guangdong-Hong Kong-Macao region [5]