马年春节，到汕头过年成为八方来客首选。 大年初二晚上八点，随着一声鸣响划破夜空，10万发迎新春焰火从1.2公里的内海湾燃放阵线次第腾 空，"骑楼映焰""七彩祥云树""琉璃蓝瀑布"等一系列焰火秀，以"天为幕、海为台、城为景"，将夜空晕 染成多彩画卷。 不远处，万架无人机在空中起落穿梭，不断变换出"骑楼映辉""南澳冲浪"等特色纹样与新春祝福。来自 北京的游客小熊举着手机，指尖不停按下快门，生怕错过每一个瞬间，"汕头年味儿太足了，果然不虚 此行！" 这已是汕头第四年举办迎新春大型焰火晚会，从一场本地新春活动沉淀为汕头文旅的璀璨名片，成为这 座城市向外界传递年味与温情的窗口。焰火落幕，#汕头烟花##马汕有好事##汕头年味儿拉满#等话题接 连抢占社交平台热搜榜单，热度持续攀升。 尽管此前关于汕头酒店涨价的话题一度引发讨论，但官方及时采取改进措施，并未浇灭游客奔赴汕头感 受年味的热情。截至2月16日（除夕）当天，已有115.07万游客奔"汕"而来、赴潮之约。 这场新春文旅热潮，既印证了汕头民俗底蕴、侨乡文化与潮味美食的核心吸引力，也暴露了其作为新兴 文旅城市所面临的缺乏预案、市场配套不足等共性问题。 当泼天流量涌来，汕头 ...

（来源：河北日报） 转自：河北日报 二月一日至十七日新区促消费系列活动累计使用补贴约一千七百万元 与此同时，文旅商融合场景让居民和游客尽享欢乐。雄安奥特莱斯、雄安商服中心新春嘉年华活动精彩 纷呈；雄安郊野公园休闲娱乐项目丰富，碰碰车、网红秋千等游乐设施人气高涨，舞龙、舞狮、木偶 戏、高跷等传统民俗表演轮番上演；千芳滩迎财神灯会灯光璀璨，吸引大批游客打卡，为假期增添了别 样趣味。 本报讯（见习记者康晓博）变脸、魔术、笛子独奏，街头表演精彩纷呈；服饰、鞋包、手工艺品，各色 商品琳琅满目……春节期间，雄安奥特莱斯游人如织。游玩、购物、品尝美食，人们在热闹的氛围中欢 度春节。据不完全统计，2月1日至2月17日，雄安新区促消费系列活动累计使用补贴资金约1700万元， 直接拉动消费约1.4亿元。 来自北京的游客张锋带着家人专程来雄安过年，他开心地说："在这里过年，看民俗表演、逛美景，吃 住玩购都方便，一家人玩得特别尽兴。" 2月18日，农历正月初二，容东片区居民刘梦轩走进雄安奥特莱斯，文艺演出的悠扬乐声吸引着他不时 驻足拍照。春节期间，雄安奥特莱斯上新近20家品牌店铺，涵盖时尚服饰、生活零售、餐饮娱乐 等。"新品牌折扣力 ...

Group 1 - The community in Xining's Chengbei District collaborated with KFC to host a "New Year Initiation: Small Year Folk Customs Classroom" event, engaging children in traditional customs and New Year etiquette [1] - The event included hands-on activities such as lantern making and sharing food, culminating in children writing down their New Year wishes and growth goals [1] Group 2 - The Delingha City in Haixi Mongolian and Tibetan Autonomous Prefecture held a "Tree of Life Market" themed "Fireworks in Kelukor, the Most Human Flavor," featuring fresh fruits and local snacks, alongside cultural activities like free Spring Festival couplet writing [2] - The event aimed to leverage the popularity of the TV series "Tree of Life" to attract consumer interest and boost local economic development, allowing attendees to experience the festive atmosphere while shopping for New Year goods [2] Group 3 - The Women's Federation of Xining organized community volunteers to provide services such as cleaning and cooking for over 50 underprivileged families, delivering warmth and care during the festive season [4] - The initiative reflects the commitment of volunteers to bring comfort and support to the community, enhancing the sense of care from the government and the joy of the New Year [4]

Core Points - The event "Youyou Selection - Immediate Joy Market" will take place from February 6 to February 8, featuring free entry and no reservation required [1][3][35] - The market will include both indoor and outdoor spaces, providing a diverse experience with various cultural and culinary offerings [1][3][32] Event Details - Opening dates: February 6-8 (Friday to Sunday) [3][34] - Opening hours: 11:00 AM to 6:00 PM [3][34] - Location: Langyuan Park, featuring both indoor main hall and outdoor area [3][35] Offerings - The market will showcase a variety of categories including: - Intangible cultural heritage crafts and traditional techniques [12] - Pearl and silver jewelry with a focus on exquisite design [14] - Original handmade lifestyle aesthetics including stationery and fabric art [16] - Vintage and unique handmade accessories [18] - Collectible cultural items and handmade crafts [20] - Interactive and stress-relief activities for children [22] - Pet apparel and accessories [24] - Culinary offerings will include traditional flavors and creative snacks suitable for all ages [26] Accessibility - The market is child-friendly, pet-friendly, and designed to provide a warm indoor experience [32] - Transportation options include subway and bus routes, with ample parking available [30]

Group 1 - The upcoming Spring Festival is driving local markets to open, enhancing consumer experience and providing merchants with expanded sales channels [1] - Various local markets are showcasing regional specialties, with over 150 merchants in Turpan, Xinjiang, and more than 300 stalls in Shanshan County, featuring local products like dried fruits and wines [2][3] - The logistics industry is experiencing a surge due to the festive consumption, with Baigou New City in Hebei operating over 260 domestic logistics routes, achieving nationwide coverage [4] Group 2 - The Ministry of Commerce and nine other organizations have launched the "2026 'Happy Shopping Spring Festival' Special Activity Plan," promoting consumption across various sectors [5] - Initiatives include promoting traditional dining experiences, discounts on home appliances, and special offers from hotels and resorts [6] - Transportation sectors are optimizing services, with airlines offering ticket lotteries and railways providing discounts during non-peak times [7] - Support for local markets and special promotions in key commercial areas is being encouraged to boost consumer spending [8] - Additional measures include incentives for cinema discounts and extended hours for cultural venues to enhance holiday engagement [9][10]

Group 1 - The upcoming Spring Festival is driving local markets to open, enhancing consumer experience and providing merchants with expanded sales opportunities through various promotional policies [1][2] - In Xinjiang's Turpan, local specialty markets feature over 150 vendors offering products like dried fruits and lamb, alongside cultural activities such as paper-cutting and couplet writing [4] - Anhui's Ma'anshan city hosts a lively market with over 60 booths covering agricultural products, food, and handicrafts, promoting a one-stop shopping experience for citizens and tourists [7] Group 2 - The surge in festive consumption is accelerating logistics operations, with Baoding's logistics center opening over 260 domestic routes, achieving nationwide coverage and establishing 12 cross-border logistics channels [10] - The Ministry of Commerce and other agencies have launched a special Spring Festival activity plan, encouraging various sectors including dining, accommodation, and transportation to enhance consumer engagement [13][19] - Initiatives include promoting traditional dining experiences, offering discounts on travel, and encouraging cultural venues to extend hours and increase capacity to attract more visitors [15][21]

Core Insights - The event "ONE物潮汇六态.金凤首秀启新程" in Yinchuan, Ningxia, focuses on "first-release economy" and integrates various sectors including commerce, culture, tourism, exhibitions, agriculture, sports, and liquor [1][2] - The event features a unique "show and sell" model, allowing consumers to purchase showcased products immediately, which effectively stimulates shopping enthusiasm [1] Group 1 - The event marks the beginning of a series of consumer promotion activities in the Jinfeng District, featuring a vibrant atmosphere with performances and promotional activities [1] - A promotional video and various performances highlight the cultural and commercial appeal of the Jinfeng District, showcasing its unique charm [1] - The event includes nearly 20 first-store brands across categories such as women's wear, men's wear, children's wear, and sports, enhancing the shopping experience [1] Group 2 - The event serves as a practical demonstration of a "policy + activity" and "online + offline" consumption promotion model [2] - The Jinfeng District plans to collaborate with key commercial enterprises to launch over 40 unique activities, including traditional lion dances and themed parades, alongside government initiatives like car purchase subsidies and home appliance vouchers [2]

Group 1 - The traditional New Year market in Taiyuan, Shanxi, opened on January 28, featuring over 6,000 products across 20 categories, allowing consumers to purchase various New Year goods in one place [5] - Consumers can shop both on-site and through live streaming, enhancing convenience and expanding sales channels for exhibitors [5] - The market reflects a growing consumer enthusiasm as the New Year approaches, indicating a vibrant and active consumption environment [4] Group 2 - The market for New Year flowers is rapidly heating up, with local enterprises in Lianyungang, Jiangsu, incorporating horse elements and local characteristics into creative flower designs [10] - In Huangshan, Anhui, there is a surge in bookings for unique Huizhou-style homestays, with a nearly 40% year-on-year increase in reservations, and 95% of these bookings include cultural experience projects [15] - In Kaifeng, Henan, scenic spots are adorned with lanterns, creating immersive experiences that attract tourists, highlighting the popularity of traditional cultural displays [20]

Core Viewpoint - The article highlights the vibrant consumer activity in a large commercial complex in Nanhu District, showcasing the ongoing commercial vitality in Jiaxing and the enjoyment of a better life by its citizens [3]. Group 1 - The food area of the commercial complex is bustling with activity, indicating strong consumer interest during the weekend [3]. - Many citizens are taking advantage of the weekend to purchase food, reflecting a positive trend in consumer behavior [3]. - The lively atmosphere in the food section serves as a vivid representation of Jiaxing's commercial dynamism [3].

Group 1: Air Travel Trends - The ticket booking volume for popular destinations in the top 10 cities has significantly increased year-on-year, with Haikou leading the growth at 120% [2] - Sanya in Hainan saw a 90% increase, while cities like Chengdu, Hangzhou, Chongqing, and Kunming experienced growth rates between 50% and 80% [2] - The overall domestic ticket bookings for the Spring Festival period exceeded 3 million, with a daily average increase of approximately 20% compared to the same period in 2025 [3] Group 2: Consumer Spending and Shopping Trends - The duty-free shopping market in Hainan has seen a strong start to the new year, with total shopping amounts reaching 1.21 billion yuan, marking an 88% year-on-year increase [6] - During the New Year holiday, Sanya's duty-free shopping reached nearly 800 million yuan, indicating a peak in customer flow [6] - The range of duty-free products has expanded to 47 categories since November 2025, further stimulating consumer spending [8] Group 3: Culinary and Cultural Events - Shanghai launched the "Global Food Festival" on January 9, featuring multiple themes and city tasting routes throughout the year [7] - The initiative aims to enhance Shanghai's global food influence through various promotional measures and the establishment of food landmarks [11] - The festival includes diverse culinary offerings, such as European delicacies, to provide a cross-cultural food experience for residents and tourists [10]