老年金融权益保护

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科技赋能银发经济 马上消费以智慧养老与金融教育守护“夕阳红”
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2025-03-25 10:58
Core Viewpoint - The company is leveraging technology to enhance elderly care services and protect the financial rights of senior citizens in the context of an aging society [1][5]. Group 1: Technology Empowerment in Elderly Care - The company has established a "Smart Elderly Care R&D Base" in collaboration with the Chongqing First Social Welfare Institute, marking a significant advancement in technology-enabled elderly services [2]. - A newly developed emotional support robot features five core functions: intelligent emotional companionship, digital literacy enhancement, health and safety monitoring, entertainment services, and life assistance management [2]. - The robot serves as a "24-hour online financial education volunteer," providing real-time fraud alerts and financial policy explanations to help seniors improve their risk awareness [2][4]. Group 2: Community Financial Education Initiatives - The company has launched community service activities that integrate financial education, focusing on the dissemination of knowledge about financial rights and fraud prevention [3]. - Volunteers use real-life case studies to simplify complex financial concepts, engaging seniors in interactive discussions [3]. - Additional community services, such as free haircuts and health monitoring, address the everyday needs of the elderly, enhancing the overall service experience [3]. Group 3: Holistic Service Network Development - The company employs a "soft and hard combination" strategy to create a comprehensive service network that addresses the pain points of elderly individuals regarding technology use and financial risk identification [4]. - The integration of AI technology in the emotional support robot and community activities fosters trust and participation among the elderly [4]. - This dual approach establishes a full-cycle protection chain for seniors, encompassing prevention, response, and support [4]. Group 4: Commitment to Dignity and Rights of the Elderly - The company demonstrates its technological innovation and social responsibility by providing both emotional support through robots and detailed community services [5]. - The initiatives aim to ensure that the elderly enjoy a safe, convenient, and dignified life in their later years [5].