聚酯纤维口碑转变
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用了几十年的聚酯纤维,是怎么在互联网塌房的?
3 6 Ke· 2025-12-08 01:43
Core Viewpoint - The article discusses the perception and evolution of polyester fiber in the clothing industry, highlighting its transition from a highly valued material to a symbol of cheapness and low quality, while also addressing its practical benefits and the misconceptions surrounding it [3][11][34]. Group 1: Historical Context and Perception - Polyester fiber was initially celebrated as a technological marvel in the 1950s, often associated with high-quality fabrics like "Dikelyang" [8][10]. - Over the decades, polyester's reputation has deteriorated, now commonly equated with cheapness and plastic [11][34]. - The rise of social media has amplified negative sentiments towards polyester, with phrases like "how can I approach you when I'm wearing 100% polyester" trending online [3][5]. Group 2: Material Composition and Production - The most common polyester, PET, is derived from the same material as plastic bottles, but the claim that clothing is made from recycled bottles is often exaggerated [11][15]. - Less than 15% of polyester fibers are made from recycled materials, with the majority still sourced from petroleum [15][17]. - The production process involves converting petroleum into plastic fragments, which are then melted and extruded into fibers [17][18]. Group 3: Practical Benefits and Misconceptions - Polyester fibers are known for their durability, wrinkle resistance, and quick-drying properties, making them suitable for various applications, including outdoor and sportswear [23][25][30]. - Despite its advantages, polyester is often criticized for static electricity, poor breathability, and odor retention [21][23]. - The article argues that while polyester has been demonized, it plays a crucial role in modern clothing, providing affordable warmth and functionality [34][36]. Group 4: Market Dynamics and Consumer Misunderstanding - Many brands mislabel polyester products with misleading names to market them as premium materials, leading to consumer distrust [31][35]. - The disparity in quality among polyester products can lead to negative experiences, as lower-quality polyester can feel cheap and uncomfortable [34][36]. - The article emphasizes that the issue lies not with polyester itself but with how it is marketed and utilized in the fashion industry [36].