Core Insights - The beef market in Henan province is experiencing a recovery, with live cattle prices increasing by 13.4% year-on-year to 26.69 yuan per kilogram as of June 18, 2025, and wholesale beef prices rising by 4.0% to 63.25 yuan per kilogram [3][4][12] - The beef production in Henan is projected to reach 391,300 tons in 2024, marking a 3.0% increase year-on-year, with a total of 3.55 million cattle expected to be raised [3][12] - The industry is focusing on quality improvement and efficiency enhancement as key strategies for sustainable development amidst market fluctuations [3][11] Industry Practices - The use of technology, such as the '豫牛一号' chip for genetic analysis, is enhancing the efficiency of cattle breeding and selection processes [4][6] - The integration of local straw resources into cattle feed is being promoted to reduce costs, as feed typically accounts for 60%-70% of total cattle farming expenses [7][9] - Various innovative farming models, such as the "25512" model in Piyang County, are being adopted to optimize cattle farming practices and improve profitability [10][11] Future Development - The beef industry is exploring differentiated pathways to enhance resilience against market volatility, including improving production efficiency and developing high-value beef products [13][15] - There is a strong emphasis on establishing a complete industry chain from breeding to processing, with local governments providing support through subsidies and insurance [12][11] - The potential for high-quality beef consumption in China is expected to grow, driven by rising incomes and demand for premium animal protein [15][13]