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粤海饲料启动“胜夏行动” 冲刺养殖与销量双目标
Zhong Zheng Wang· 2025-06-04 09:10
Core Viewpoint - The company, Yuehai Feed, has launched the "Yuehai Wealth Creation Campaign: Winning Summer Action" aimed at achieving dual goals of "customer breeding success and group sales doubling" to strengthen its market position and expand its business footprint [1][2] Group 1 - The "Winning Summer Action" focuses on overcoming market challenges and enhancing competitiveness through product optimization, service upgrades, and innovative breeding models [1] - The company plans to build on the success of its previous "Spring Action" to capture the peak feeding period in aquaculture, strengthen channel cooperation, and increase market coverage of feed, seedlings, and animal health products [1][2] Group 2 - The company aims to deepen terminal services by enhancing water quality management, disease prevention, and precise feeding techniques, while also linking with animal health services to help farmers reduce costs and increase efficiency [2] - The focus will be on high-end feed products such as shrimp feed and grouper feed, as well as expanding into underperforming regions to solidify its leadership in the special aquaculture feed market [2] - The company will increase service frequency, conduct skill competitions, and strengthen marketing team development to ensure service quality and enhance brand influence through effective case demonstrations and breeding model promotions [2]