Core Insights - Junlebao Dairy Group has launched the world's first "Brain-Body Dual Excellence" research model for infant formula, focusing on the development of children's cognitive and physical abilities [1][2] - The research model incorporates active immunoglobulin IgG and high-absorption sn-2 DHA, achieving "international leading level" recognition from the China Food Science and Technology Society [1][2] - The formula supports healthy growth in five key areas: brain development, bone growth, immune regulation, vision development, and gut health [1] Research and Development - The "Brain-Body Dual Excellence" model is a significant milestone for Chinese infant formula, pushing it towards the global value chain's top [2] - The innovative sn-2 DHA solution enhances brain energy efficiency and absorption, marking a new direction for formula optimization [2] - The formula is designed to simulate the nutritional structure and proportions of breast milk, focusing on cognitive, immune, absorption, bone, and vision health [2][3] Nutritional Science - Active immunoglobulin IgG, a key immune component in breast milk, is preserved in Junlebao's formula to enhance the immune response in infants [3] - The company emphasizes a comprehensive and balanced approach to infant nutrition, considering five critical areas to prevent nutritional deficiencies or excesses [2] Company Vision and Strategy - Junlebao aims to provide top-quality infant formula globally, having invested over 10 billion yuan in building a full industry chain from pasture planting to dairy farming and research [3] - The company is committed to continuous research and innovation, ensuring the safety and high quality of its products while integrating global research resources [3]

君乐宝乳业创始人、董事长兼总裁魏立华介绍，过去12年，君乐宝已投入上百亿元养牛，建设了牧草种 植、奶牛养殖、研发生产全产业链模式，且基于育种资源、研发平台、先进牧场、领先工厂、供应商和 食品安全管理体系，不断提升奶粉品质。 据悉，君乐宝奶粉经多年科研攻关，聚焦儿童脑力和体力的协调发育，研发出全球首个"脑体双优"科研 模型。 其以高吸收率的sn-2 DHA、活性免疫球蛋白IgG为核心组合，并科学配比OPO、乳铁蛋白、核苷酸、益 生元等；据此研发的配方奶粉，可从大脑发育、骨骼成长、自护调节、视力发育、肠道健康等多方面支 撑婴幼儿成长。 5月25日，君乐宝乳业举办奶粉战略发布会，公布全球首个"脑体双优"科研模型成果，并官宣演员杨幂 为其奶粉品牌代言人。 "君乐宝做奶粉的初心是，'让每一位中国孩子都喝上世界顶级的好奶粉'。" 上海交大附属新华医院主任医师盛晓阳教授解释，活性免疫球蛋白IgG是母乳中关键免疫成分之一，可 精准作用于新生儿免疫抗体脆弱期，但容易失去活性；君乐宝奶粉以独家科研工艺，保留免疫球蛋白活 性，可增强体内免疫细胞活性，为关注婴幼儿防御力提供了新路径。 发布会上，杨幂官宣成为君乐宝奶粉品牌代言人，这是 ...

Core Viewpoint - Junlebao Dairy Group has launched its first "Brain-Body Dual Excellence" research model for infant formula, focusing on the development of children's cognitive and physical abilities [1][3]. Group 1: Research and Development - The "Brain-Body Dual Excellence" model combines active immunoglobulin IgG and high absorption sn-2 DHA, aiming to support infant health in five areas: brain development, bone growth, self-regulation, vision development, and gut health [3]. - The research has been evaluated by the Chinese Institute of Food Science and Technology and a panel of experts, including two academicians, confirming its leading level in the industry [3]. Group 2: Brand Promotion - Famous actress Yang Mi has been announced as the brand ambassador for Junlebao infant formula, expressing her support for the company's commitment to safeguarding the growth of the next generation [3]. - Yang Mi highlighted the "scientific spirit" of Junlebao, which reflects the company's dedication to providing high-quality nutrition for Chinese children [3]. Group 3: Company Vision and Strategy - Junlebao's founder and president, Wei Lihua, stated that the company's mission is to ensure every Chinese child has access to top-quality infant formula [4]. - Over the past 12 years, Junlebao has invested over 10 billion yuan in building a comprehensive supply chain, including pasture planting, dairy farming, and research and production, to ensure the safety and high quality of its products [4]. - The company aims to continue enhancing research and innovation to protect children's growth through scientific nutrition [4].