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财界观察 | 国信水产如何闪耀金梧桐?
Xin Lang Cai Jing· 2025-12-13 11:19
Core Insights - The event on December 12 at the Beijing International Hotel marked a significant recognition for Guoxin Aquatic Products, showcasing its deep-sea yellow croaker as a new force in high-end dining [1][3] - The dual recognition from the "Golden Wutong" and "National Brand" awards highlights Guoxin's journey from a quality supplier to a core partner in high-end dining ecosystems [4][6] Industry Recognition - The "Golden Wutong Selected Ingredients" title represents a collective endorsement from top chefs and food critics, affirming Guoxin's products meet the highest culinary standards [4] - The "National Brand" award from CCTV emphasizes Guoxin's innovative "ship-based farming" model, positioning it as a leader in modern marine economy [4][6] Supply Chain Innovation - Guoxin has redefined scarcity in high-end dining through industrialized production via its fleet of large-scale aquaculture vessels, creating a "technological scarcity" [7] - The delivery of the "Guoxin No. 1-2" aquaculture vessel marks the establishment of a scalable operational model, enhancing the efficiency of fish farming [7][9] Quality Assurance - The entire production process, from fry to harvest, is controlled in a closed system, ensuring absolute quality stability and rapid processing times [9] - Third-party testing shows that Guoxin's products exceed industry standards in nutritional content, appealing to high-end chefs focused on health and quality [9] Strategic Importance for Qingdao - Guoxin's success is strategically significant for Qingdao, establishing it as a flagship enterprise in the marine economy and linking it to the national high-end consumer market [10] - The company is not just exporting seafood but also providing a comprehensive marine industry solution, enhancing Qingdao's reputation in the sector [10] Future Business Model - Guoxin's long-term strategy involves a "dual-track" approach, enhancing high-end dining while expanding into more accessible markets [11] - The aim is to make high-quality seafood more affordable for everyday consumers, challenging the perception that premium seafood must be expensive [11]