观影+文旅
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一个IP带火一座城 科技赋能“影视+文旅”
Yang Shi Xin Wen· 2025-10-08 02:41
Group 1 - The total box office for the 2025 National Day film season has exceeded 1.7 billion yuan, highlighting the booming domestic film industry and its impact on cultural tourism [1] - The integration of technology and culture is exemplified by the immersive XR experience project "The Empire Code - The Tomb of Qin Shi Huang," which has attracted many tourists during the National Day holiday [2] - The "New Three Qin Package" combines cultural experiences with technological innovations, showcasing the potential for cultural consumption [2] Group 2 - The Tang City scenic area in Hubei has become a popular filming location for over 300 films, significantly increasing tourist traffic, with more than 2 million visitors annually [3] - Local initiatives like the "Film Check-in Map" and the establishment of numerous Hanfu shops have enhanced the visitor experience by offering themed services [3] - The integration of various filming locations and services in Xiangyang is creating a comprehensive service system for the film and tourism industries [3]