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华扬联众携手湘江集团设立合资公司 加速数字与文旅产业融合
Zheng Quan Shi Bao Wang· 2025-08-21 11:57
公告显示,城市运营公司主营业务聚焦城市维护与物业服务两大板块,目前负责大王山片区巴溪洲生态 旅游景区及女神公园项目的全周期运营管理。巴溪洲景区为国家3A级旅游景区,2024年连续三季度入 选长沙市"品牌旅游景区服务质量红榜";女神公园则毗邻湘江欢乐城,与华谊兄弟(300027)电影小 镇、雪域水寨等成熟项目形成客流联动。 梳理发现,华扬联众与湘江集团双方的协同早在2024年11月就已拉开序幕。彼时,华扬联众与湘江集团 旗下湖南华年文旅签署战略合作协议,计划在数字文旅服务平台建设、IP资源导入、沉浸式体验场景打 造等方面展开深度合作。湘江集团成为控股股东后,双方在数字与文旅产业的融合进一步加速,本次成 熟文旅资产注入被视为双方合作加速落地的关键一环。 事实上,近年来,公司紧跟行业发展趋势,积极推进"科技+文化"双轮驱动的发展战略。一方面持续加 大AI营销大模型的研发投入,确保在智能创意生成、精准投放、效果归因等关键环节保持行业领先; 另一方面,借助控股股东资源深化文旅产业布局,提升核心竞争能力。业内认为,这种前瞻性布局本质 上是"技术换资产、资源拓赛道"的尝试。若项目落地顺利,公司有望在数字文旅领域复制其在品牌 ...
创新供给激活夏日经济
Zheng Quan Shi Bao· 2025-07-24 18:28
Core Insights - The summer consumption market in 2025 is expected to show robust growth across various sectors such as cultural tourism, night economy, film, and sports, reflecting the vitality of the domestic consumption market [1][2] - There is a shift from traditional sightseeing and basic dining to personalized, high-quality, and immersive experiences, driven by rising income levels and evolving consumer attitudes [1][2] Group 1: Market Trends - The demand for immersive cultural experiences is increasing, as seen in examples like the Guizhou Red Scarf Long March Cultural Digital Art Museum and the Qingdao Beer Museum, which enhance visitor engagement [1] - The integration of technology and cultural IP is crucial for driving summer economic growth, with digital technologies bringing history to life and creating new consumption opportunities [1] Group 2: Regional Insights - The summer consumption boom is not limited to first-tier cities; county tourism and night economies in smaller cities are also performing well, indicating significant potential in lower-tier markets [2] - Local governments are implementing strategies like subsidies and promotions to stimulate night markets, showcasing the importance of optimizing the business environment in smaller cities [2] Group 3: Challenges and Considerations - There is a need to convert seasonal consumption spikes into year-round demand, particularly in night economies and film consumption, to avoid homogenization and dependency on promotional activities [2] - The explosive growth in outdoor sports and cultural tourism raises concerns about public service capacity and environmental sustainability, necessitating proactive resource planning and ecological protection [2] Group 4: Future Outlook - The summer economy reflects the resilience and vitality of the Chinese consumption market, with a focus on innovative supply to stimulate demand and deeper integration of culture, commerce, and tourism [2] - Continued policy support and infrastructure improvement are essential to ensure that the "hot economy" becomes a sustainable driver of high-quality development [2]
大阪世博会舞台上 杭州奏响“科技+文化”交响曲
Zhong Guo Xin Wen Wang· 2025-07-13 16:04
Group 1: Innovation and Technology Showcase - The "Hangzhou Day" series of events at the 2025 Osaka World Expo highlighted Hangzhou's technological innovations, including AI medical technologies capable of screening multiple diseases at once by Alibaba's Damo Academy [1] - Hikvision showcased smart IoT solutions for efficient future living, while Zhongkong Information presented "AI + Digital Intelligence" solutions demonstrating urban digital transformation [1] - Emerging tech companies from Hangzhou, such as Yushu Technology and Qiangnao Technology, displayed humanoid robots, quadruped robots, and brain-computer interface products, emphasizing the city's commitment to AI advancements [1] Group 2: Cultural Heritage and Promotion - Hangzhou's rich cultural heritage was prominently featured, with elements like the domestically produced game "Black Myth: Wukong" rooted in West Lake culture and a digital dynamic scroll of the ancient agricultural text "Gengzhi Tu" [2] - Traditional crafts such as wooden block printing and paper umbrella making were showcased, allowing Expo attendees to experience the unique charm of Song Dynasty culture [2] Group 3: International Cooperation and Friendship - The "Hangzhou Day" events fostered friendship and cooperation between China and Japan, with a previous investment promotion event in Tokyo attracting over 60 Japanese enterprises and resulting in project signings worth over 870 million yuan [3] - Cultural exchanges included performances of traditional music and dance, as well as a youth comic competition themed "Hangzhou in My Eyes," enhancing mutual understanding between the two nations [3] - Various professional activities, including a global digital trade expo and cultural tourism promotion, positioned "Hangzhou Day" as a platform for showcasing the city's unique appeal [3]
2025年全国青少年航天创新大赛南部赛区选拔赛在湖南南岳举行
Zhong Guo Xin Wen Wang· 2025-07-13 10:48
Group 1 - The 2025 National Youth Space Innovation Competition Southern Division Selection Contest was held in Hengyang, Hunan, attracting nearly 2,000 participants from Hubei, Guangxi, Guizhou, Fujian, and Hengyang City [1][2] - The competition featured three main units: "Space Innovation," "Space Exploration Competition," and "Aerospace Science Inquiry," emphasizing creativity and practical skills among participants [2] - The event was themed "Zhurong Exploring Fire, Dreaming of Space," and was organized by the China Aerospace Science and Technology International Exchange Center, Hengyang Municipal Government, and Hunan Provincial Education Technology Association, with over 860 teams participating [2] Group 2 - Participants showcased their abilities in projects such as designing "Mars habitats," rocket construction, and space exploration tasks, highlighting their innovative thinking and teamwork [2] - The judging criteria focused on three core dimensions: innovation, scientific merit, and practicality, as explained by the chief judge Wang Weimin [2] - The venue, the "Zhurong Exploring Fire Space Experience Center," features a one-to-one replica of the Tianhe core module and rocket engine remnants, symbolizing the integration of technology and culture [3]
新闻有观点·行业洞察丨烟花秀“遍地开花”,我们会审美疲劳吗?
Yang Guang Wang· 2025-06-26 16:28
Core Insights - The article discusses the rising popularity of fireworks shows in tourism, highlighting their transformation from a supporting role to a central attraction in scenic areas, driven by government policies promoting nighttime economies [2][3]. Industry Trends - Fireworks shows have become a standard feature in popular tourist destinations, such as Shanghai Disneyland and Xi'an's Datang Unnight City, enhancing visitor engagement and driving economic activity [2]. - The fireworks industry is expected to undergo significant changes starting in 2024, focusing on creative visuals, drone integration, and thematic performances, moving beyond traditional displays to immersive experiences [5][6]. Economic Impact - Fireworks shows are seen as crucial for attracting visitors and increasing secondary spending, with customized displays tailored to specific locations, despite higher initial costs [2][3]. - The preparation for large-scale fireworks events can take three to six months, involving extensive planning and coordination among various specialists [3]. Environmental Considerations - The industry faces environmental challenges, with a growing emphasis on eco-friendly fireworks, such as smokeless and cold fireworks, to mitigate air pollution [5][6]. - The future of fireworks shows is anticipated to blend technology and culture, creating a more immersive experience while addressing environmental concerns [6].
广东将把英歌舞、醒狮、人形机器人Walker C带到大阪世博会的舞台
Huan Qiu Wang Zi Xun· 2025-06-24 05:11
Group 1 - The Guangdong Activity Week at the 2025 Osaka World Expo will take place from June 27 to June 29, 2025, focusing on the theme "Green and Beautiful Guangdong, Intelligent Innovation for the Future" [1][2] - The opening ceremony is scheduled for the morning of June 27, with a significant event on June 28 in Kobe, promoting the investment environment of the Guangdong-Hong Kong-Macao Greater Bay Area and facilitating connections in the health industry between China and Japan [1][2] - Over 300 representatives from Chinese and Japanese enterprises are expected to participate in discussions on cooperation in sectors such as health and intelligent manufacturing [1][2] Group 2 - The exhibition will showcase Guangdong's advancements in smart living and sustainable development, featuring a model of the Guangzhou Metro to illustrate smart transportation achievements [2] - The humanoid robot Walker C will provide intelligent guidance and interaction, highlighting innovations in artificial intelligence [2] - The event will also present Guangdong's initiatives in green energy, including offshore wind farms and zero-carbon factories, contributing to global sustainable development [2]
沉浸式人机对战、太空VR模拟驾驶、全息互动酒吧……当未来照进现实,百年工业遗址变身科幻空间
Zhong Guo Qing Nian Bao· 2025-06-20 23:55
Core Insights - The Beijing Shougang Park has transformed an old industrial site into a sci-fi theme park, integrating advanced technologies like AI and edge computing to create a high-quality cultural and technological consumption environment [2][10][12] - The sci-fi industry in China is projected to generate a total revenue of 108.96 billion yuan in 2024, indicating significant growth potential [2] - Beijing's sci-fi industry is experiencing robust growth, with an annual revenue growth rate of 26% as of the end of 2023, and the number of sci-fi enterprises increasing from 441 to 632, a 43% rise [10][14] Industry Development - The Beijing sci-fi industry has established a comprehensive support system that includes policy guidance, technological innovation, and demonstration scenarios, driven by the dual engines of technology and culture [12] - According to the "Beijing Action Plan for Promoting Sci-Fi Industry Development (2025-2027)," the industry scale in key areas is expected to reach 60 billion yuan by the end of 2025 and exceed 100 billion yuan by 2027 [14] - The Shijingshan District has launched the first national sci-fi industry-specific policy and established a fund to support sci-fi enterprises with technology incubation and talent matching [14][20] Innovation and Collaboration - The Zhongguancun Sci-Fi Industry Innovation Center has gathered over 100 sci-fi creation and technology innovation companies, covering fields such as motion capture, graphic rendering, and AR/VR/MR [6][10] - The center aims to enhance the sci-fi industry's independent innovation capabilities by connecting key technologies, original talents, and scene construction [20] - The sci-fi industry in Beijing accounts for nearly one-third of the national total output value, positioning the city as a leader in this sector [10][14]
汉仪股份:拟设立控股子公司 布局IP嵌入游戏
news flash· 2025-06-20 12:22
Core Viewpoint - Han Yi Co., Ltd. plans to establish a subsidiary to integrate its intellectual property (IP) into the gaming industry, aiming to enhance the recognition of Chinese characters among younger audiences and promote traditional culture [1] Group 1: Company Initiatives - The company intends to jointly invest with Xianmi Technology to set up Hangzhou Hanmi Network Technology Co., Ltd. with a registered capital of 2 million yuan, where Han Yi will contribute 1.6 million yuan, accounting for 80% of the capital [1] - The initiative represents a new attempt by the company to leverage its own IP in the digital economy gaming sector [1] Group 2: IP and Cultural Promotion - The company's "Bohuwazi" brand has over 3 million fans, with its core content, oracle bone script, being applied in various projects such as videos, books, and exhibitions [1] - The integration of oracle bone script elements in games is expected to transition fans from "viewing" to "participating," thereby activating the secondary monetization capability of the IP [1] - This move aligns with the company's ongoing strategy of "technology + culture," which is beneficial for enhancing the awareness of Chinese character culture among younger demographics [1]
大阪世博会广东活动周就绪将于6月27日—29日举行 围绕“绿美广东,智创未来”主题
Nan Fang Ri Bao Wang Luo Ban· 2025-06-20 09:47
Group 1 - The "Guangdong Activity Week" at the China Pavilion for the 2025 Osaka Expo will take place from June 27 to 29, focusing on the theme "Green and Beautiful Guangdong, Intelligent Innovation for the Future" with various economic, cultural, and technological exchange activities [1] - Key events include the opening ceremony on June 27, attended by approximately 150 guests from the Japanese government, Osaka Expo organizing committee, and business representatives from Guangdong and Japan [1] - On June 28, a promotional event for the Guangdong-Hong Kong-Macao Greater Bay Area investment environment and a Sino-Japanese health industry matchmaking meeting will be held in Kobe, with over 300 representatives from both countries participating [1] Group 2 - The event will showcase Guangdong's ecological environment through a panoramic digital scroll, highlighting ecological landmarks such as Nanling Forest Park and the Pearl River Basin, emphasizing biodiversity and livability [2] - Innovations in smart living and sustainable development will be prominently displayed, including a model of Guangzhou's metro system and the humanoid robot Walker C, showcasing advancements in smart transportation and AI [3] - The event will also feature the "Nanyue Window" international cultural exchange series, presenting Guangdong's intangible cultural heritage, and a Zen culture exchange event in Kyoto to promote mutual understanding of Buddhist culture [4]
文化新观察|国漫扬帆、科技赋能、全球共振——第二十一届中国国际动漫节展现产业新气象
Xin Hua She· 2025-06-05 14:17
Group 1: Event Overview - The 21st China International Animation Festival was held in Hangzhou from May 29 to June 2, showcasing the theme "Together to Create 'Guoman' Destiny" and highlighting cultural confidence, technological empowerment, and global cultural exchange [2][3] - The event attracted over 2,500 enterprises from 42 countries and regions, with more than 3,000 professional visitors and over 1.46 million attendees, reflecting the robust development of China's animation industry [2] Group 2: Highlights of the Festival - A special "Guoman Boutique Exhibition Area" was created to showcase national-level awards and original works, with the animated film "Nezha: Birth of the Demon Child" winning the Golden Monkey Award, setting a benchmark for Chinese original animation [3] - Various themed activities were held, including the global launch of the classic comic "Cai Zhizhong," the 30th anniversary celebration of "Big Head Son and Little Head Dad," and a 20-year exhibition of "Tianyan" by Zhongnan Cartoon [3][4] Group 3: Technological Integration - The festival emphasized the integration of technology and culture, exploring the fusion of cutting-edge technologies like AIGC with the animation industry, creating immersive experiences [4][5] - Notable technology products showcased included humanoid combat robots, AI immersive experience zones, and various innovative applications, demonstrating the limitless possibilities of technology in animation [4][6] Group 4: International Collaboration - The festival featured the "International Symphony of Animation: Hangzhou-Zagreb Animation Art Exhibition," promoting cultural exchange and showcasing the artistic characteristics of Zagreb as an "Animation City" [7][8] - The International Animation and Game Business Conference (iABC) facilitated multiple cross-border cooperation projects, with intended transaction amounts exceeding 1.1 billion yuan, highlighting the strong demand in the international market for Chinese animation [7][8]