订单农业2.0

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南农晨读 | 五一来北京路 首选广东三宝
Nan Fang Nong Cun Bao· 2025-05-01 15:34
Group 1 - The new Rural Collective Economic Organization Law will take effect on May 1, 2025, raising questions about member rights and eligibility [6][7] - The law addresses the inclusion of various demographics such as long-term migrant workers, high-income individuals, and newly married women in rural collective economic organizations [4][5] - The law aims to clarify the definition of membership and prevent issues of dual benefits and exclusions [5][6] Group 2 - Four agricultural technicians from Guangdong were recognized as national labor models, highlighting the importance of agricultural innovation and expertise [12][13] - The recognition was part of a broader initiative by the Central Committee and the State Council to honor outstanding workers across various sectors [12][13] - The honored technicians are involved in agricultural service promotion and have made significant contributions to their respective regions [14][16] Group 3 - The sale of 70,000 pounds of ginseng fruit from Wuchuan in Guangzhou demonstrates the potential for local agricultural products to reach broader markets [18][19] - The successful sale was facilitated by overcoming previous challenges of unsold inventory, showcasing effective market strategies [19][20] Group 4 - The promotion of Yingde black tea through a national advertising campaign aims to enhance its global recognition and attract tea enthusiasts [30][35] - The campaign will run from April 30 to May 29, leveraging the influence of CCTV to boost the tea's visibility [35][36] - Yingde black tea has previously benefited from similar promotions, significantly increasing its reputation and market presence [37][38] Group 5 - The introduction of guidelines for managing rural collective assets in Zhaoqing aims to ensure effective oversight and promote healthy economic development [41][45] - The guidelines address challenges in managing rural collective funds, assets, and resources, emphasizing the need for robust supervision [43][45] Group 6 - The 雷岭 lychee brand is seeking a new logo and promotional materials, with a prize of up to 5,000 yuan for the best submissions [46][48] - 雷岭 is known for its unique ecological environment and rich history in lychee cultivation, which contributes to its market appeal [49][50]
驻潮阳金灶镇工作队:开启订单农业2.0,擦亮桑葚“金招牌”丨驻在千镇万村
Nan Fang Nong Cun Bao· 2025-04-30 03:04
Core Viewpoint - The article discusses the transformation of the mulberry industry in Jinzao Town, Chaoyang District, Shantou City, through the implementation of an upgraded order agriculture model, referred to as "Order Agriculture 2.0," which aims to enhance product quality and marketability while providing local employment opportunities [3][9][35]. Group 1: Agricultural Transformation - Jinzao Town is known as a major production area for mulberries, with approximately 13,000 acres planted and an annual output of about 32,500 tons [15][16]. - The initial order agriculture model faced challenges due to scattered farming practices and inconsistent product quality, leading to the termination of partnerships with companies like Heytea [22][23]. - The new "Order Agriculture 2.0" model involves high-priced contracts with companies that manage the farms and hire local farmers for harvesting, ensuring adherence to quality standards [27][28][35]. Group 2: Employment Opportunities - The establishment of a sorting center in Jinzao Town has created job opportunities for local residents, particularly women, with over 100 villagers employed during peak mulberry harvesting season, earning more than 4,000 yuan per month [66][70]. - The sorting center has provided a stable source of income for many families, shifting reliance from sporadic manual labor to consistent employment [72][75]. Group 3: Market Impact - The implementation of the new order agriculture model has stabilized mulberry prices, which previously dropped to as low as 2 yuan per kilogram during peak seasons, now reaching up to 12-13 yuan per kilogram [76][78]. - The successful iteration of order agriculture has encouraged more farmers to participate, enhancing the overall economic viability of mulberry farming in the region [79][80]. Group 4: Future Developments - The work team is exploring deep processing opportunities for mulberries to increase their economic value, inspired by successful models from other regions [44][45]. - New mulberry varieties are being introduced to improve quality and yield, with expectations for better market performance in the coming years [88][90].