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310个最火商场出炉:万象城笑了,朝阳合生汇“杀”入前五,长沙IFS跌了
3 6 Ke· 2025-05-12 00:50
Core Insights - The article presents the rankings of popular shopping centers in March 2025, highlighting the top three centers in various cities and their respective popularity indices. The top three are Hangzhou's Huzhou Yintai in 77, Shenzhen's One方天地, and Shanghai's Longfor Dream City Life Center, all with indices above 8 [1][5]. Group 1: Popularity Rankings - A total of 310 shopping centers from 21 cities are included in the rankings, with the top three centers having popularity indices exceeding 8 [1][7]. - The average popularity index of the top 10 centers in cities shows a positive correlation with the top-ranked center's index, although some cities exhibit discrepancies [1]. - Notably, Ningbo's Tianyi Square and Beijing's Chaoyang He Shenghui entered the top five for the first time, ranking fourth and fifth respectively [1]. Group 2: Operator Performance - Major operators such as China Resources Vanguard Life, Zhuhai Wanda Commercial Management Group, Longfor Group, and Vanke Group have multiple projects listed, with China Resources Vanguard Life leading with 30 projects [3][4]. - The average popularity index for China Resources Vanguard Life's projects is 6.21, indicating a strong performance in the market [3]. Group 3: Foot Traffic Analysis - The average daily foot traffic for the ranked shopping centers in March was 77,500, remaining stable compared to February [5]. - Only four shopping centers exceeded 200,000 daily visitors, while 64 centers had over 100,000 visitors, accounting for 20% of the total [5]. - Cities like Shanghai showed strong performance, with all 20 ranked projects averaging over 100,000 daily visitors [5]. Group 4: Regional Insights - In the North China region, 30 shopping centers were ranked, with a significant concentration in mature business districts [8]. - The East China region had 100 projects listed, with a notable presence of foreign-funded operators, indicating a competitive market landscape [16][25]. - The South China region saw 60 projects ranked, with new entries such as Guangzhou's Yunmen NEW PARK and Shenzhen's Xinhai World COCOPark [26][27]. Group 5: City-Specific Highlights - In Beijing, Chaoyang He Shenghui maintained the top position with a popularity index of 7.81, while new entries like Beijing Super Extreme He Shenghui also gained attention [9][13]. - Shanghai's Longfor Dream City Life Center topped the East China rankings with an index of 8.51, showcasing its strong market appeal [17]. - In Guangzhou, the popularity of local shopping centers is rising, with the introduction of innovative marketing strategies and events [31].